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The descriptions of graduate level Marketing courses can be found below. For information about the current semester's schedule of courses and sample syllabi, please consult the syllabus directory . 7000 Level 7201: Marketing Research Analysis Exploration of issues related to data analysis for market...
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The Fisher Leadership Initiative is pleased to offer a microgrant program to support the study of leadership by faculty members from the Fisher College of Business and their co-investigators. Topics of such research must be limited in scope to advancing the study of leadership, with particular prefe...
The descriptions of undergraduate Logistics courses can be found below. For information about the current semester's schedule of courses and sample syllabi, please consult the syllabus directory. 3000 Level BUSML 3380: Logistics Management Concepts and methods used to plan and manage logistics acti...
The descriptions of all Marketing courses offered by the Marketing & Logistics department can be found below. For information about the current semester's schedule of courses and sample syllabi, please consult the syllabus directory. 3000 Level BUSML 3150: Foundations of Marketing This course presen...
"The Leader Behavior Description Questionnaire (LBDQ) provides a technique whereby group members may describe the leader behavior of designated leaders in formal organizations. The LBDQ contains items, each of which describes a specific way in which a leader may behave. "The respondent indicates the...
The descriptions of all courses offered by the Marketing & Logistics department can be found below. For information about the current semester's schedule of courses and sample syllabi, please consult the syllabus directory . MARKETING COURSES 3000 Level BUSML 3150: Foundations of Marketing This cour...
We develop principled leaders. Leadership is a set of behaviors and an influence process that is rooted in values and principles. For every clear ethical situation, there are myriad "gray area" decisions where leaders' words and actions privilege certain socially desirable values over others. This c...
Below are the “requirements” for client partners to be part of the Marketing Consulting Projects program: Finalize a Project Brief prior to the first day of class (this would be a refinement of the information submitted in the form below with help from professor). Present on the first day of class r...
The Marketing & Logistics Research Camps provide opportunities for faculty members and PhD students to learn from one another and welcome guests to the department. Feel free to explore the past presentations below! 2020 Marketing Research Camp The 2020 Marketing Research Camp was cancelled due to C...