Forefront

Guests on the Colin McEnroe Show, including Professor of Marketing Selin Malkoc, take a look at the importance of leisure for health, how the concept differs around the world, and what it means to value your free time.

Jay Anand, the William H. Davis Chair and Dean’s Distinguished Professor of Strategy at Fisher has been named the academic director for the university's India Gateway. As one of three academic directors tasked to gateways in India, China and Brazil, Anand will serve as a part-time senior advisor for the Global Gateways and connect with Ohio State’s 15 colleges and regional campuses to identify new partnership opportunities abroad.

Meet Noah Jellison (BSBA ’07) and learn how his experience will help the Risk Institute advance enterprise risk management practice and research.

When choosing brands, consumers don't normally like those with unconventional spellings. This tactic of modifying real words is viewed by consumers as a marketing gimmick, according to new research from Assistant Professor of Marketing Jesse Walker, Rebecca Walker Reczek, the Berry Chair of New Technologies in Marketing, and their colleague John Costello (PhD '21). 

What does business education at Fisher have in common with U.S. Army Special Operations training? Angus Fletcher. A professor in The Ohio State University Department of English who also teaches in Fisher's Executive Education program, Fletcher was awarded the U.S. Army’s Public Service Commendation Medal for training special operations personnel in leadership and decision-making skills.

Professor of Management and Human Resources Howard Klein says resolutions can be supported by an accountability partner, but not just anyone will do. “You want to be dedicated and unwilling to give up on your goal, which is more likely when you share that goal with someone you look up to.”

A new study by Selin Malkoc, professor of marketing and logistics, may reveal part of the reason why conservatives are more likely than liberals to reject some COVID-19 health measures: They see boundaries as restrictions, as opposed to guidance.

As many of us worked from home during the pandemic, it became evident that things were not particularly equal, even among dual-earner couples. "We found that men and women don't have the same experience working from home," said Jasmine Hu, part of the research team that explored gender differences in WFH experiences. "There are still some gendered differences in how they manage their job and family responsibilities."

Doug Farren, the managing director of the National Center for the Middle Market, provides insights into the middle market outlook for 2023 following the release of the Middle Market Indicator in January.

A historic, $110 million gift from the Timashev Family Foundation to The Ohio State University will establish the Center for Software Innovation, which will bring together the College of Engineering, Fisher College of Business and other partners in creative new ways, including through the creation of endowed professorships, cutting-edge academic offerings and hands-on industry experience for students. 

Amin Shams, assistant professor of finance, breaks down the wild, mysterious world of blockchain, bitcoin and cryptocurrency’s future.

Research by Professor of Marketing and Logistics Selin Malkoc highlights an important facet of leisure time, which connects with the belief that monetizing a hobby won't always bring happiness. 

With confidence rebounding, middle market companies aim to grow their workforce in 2023, according to research conducted by the National Center for the Middle Market.

The crypto market saw a weekend drop, with most crypto coins in the top 100 list flashing red over the last 24 hours.  “When the volume is low, the same trade size can move prices a lot more,” said Amin Shams, a finance professor at Fisher who has study cryptocurrencies.

From grocery prices and egg prices in particular to gas prices, everything costs more, but how does that impact Columbus restaurants. Joe Goodman, chair of the department of marketing and logistics at Ohio State's Fisher College of Business, said between the costs of food and labor, restaurants are feeling the same squeeze as customers.

Does financial innovation in the ETF space create value for investors? A study by Fisher's Itzhak Ben-David, the Neil Klatskin Chair in Finance and Real Estate, graduate research assistant Byungwook Kim, and their colleagues Rabih Moussawi and Francesco Franzoni suggests otherwise.

A research paper co-authored in 2018 by Assistant Professor of Finance Amin Shams and John Griffin, finance professor at the UT Austin McCombs School of Business, explored a single, still unidentified, Bitcoin “whale” almost singlehandedly drove the token’s giant run-up in late 2017 and early 2018 by distorting the trading in the token. Bitcoin's recent price stability has some wondering whether big buyers could be setting a price floor and pushing the cryptocurrency higher.

Will hybrid work, where employees work remotely part-time, become standard? Or will the five-day commute make a comeback? Data from the National Center for the Middle Market helps provide a glimpse into what the future of work could look like.

New research from Management and Human Resources Professor Jasmine Hu finds that leaders reap benefits when they reflect on — and learn from — their mistakes.

Men do fewer domestic chores if both they and their wife are working from home, according to research from Fisher's Jasmine Hu.

A new study from Professor of Management and Human Resources Jasmine Hu found "gendered differences" in how working husbands and wives experience remote work and flexible schedules.

Unclear roles and blurry work/home distinctions mean women are getting the worse deal from the remote work revolution, according to research from Management and Human Resources Professor Jasmine Hu. 

“We found that men and women don’t have the same experience working from home,” said Jasmine Hu, professor of management and human resources and the lead author of a new study that examined gender role differences in China and South Korea. “There are still some gendered differences in how they manage their job and family responsibilities.”

A new study from Management and Human Resources Professor Jasmine Hu shows that among dual-earning couples, both men and women completed more family-related tasks when working from home. However, when wives worked from home, husbands performed less housework. This was not the case for wives when their husbands worked from home.

Parents are straining to find children’s cold and flu medicine as companies also struggle to keep up with demand for amoxicillin. John Gray, a professor of operations, says because the margins for these products are so low, manufacturers aren't motivated to ramp up production more than they have to.