Heidi ShullSenior Lecturer
Program Director, Graduate Business Minor in Health Sciences
Management & Human Resources
Heidi Shull is a Senior Lecturer of Management and Human Resources at the Max M. Fisher College of Business at The Ohio State University. She also serves as the Program Director for the Graduate Business Minor in Health Sciences. Prior to joining Fisher and transitioning her career to teaching, Heidi spent 13 years providing clinical leadership to the veterinary industry including with the College of Veterinary Medicine at The Ohio State University as an Assistant Director and Practice Administrator. While working in veterinary medicine, she also spent several years teaching business courses at a community college. Heidi continues to work lightly in the veterinary field through local consulting. Heidi was a nontraditional student who completed her own education in business while working and raising a family. She earned her MBA to excel in her veterinary career, but it was in this program that she became inspired to explore teaching.
Heidi is passionate about inclusive teaching, leadership, small business management, and the growing role of sustainability in business and society. She teaches Attracting and Retaining Customers in Health Sciences in the Graduate Business Minor in Health Sciences program, as well as the undergraduate business courses Strategic Management and Sustainability in Business.
BUSML 7715 - Attracting and Retaining Customers in Health Sciences
This class focuses on the process of attracting and retaining customers in the health sciences industry. Students will explore how to drive growth through new patient acquisition and retention as well as by understanding the practice's ability to provide value, and the patient's needs in relation to that value. Prereq: BusMgt 7701, BusFin 7400, and BusMHR 7264; and enrollment in the Graduate Business Minor in Health Sciences.
BUSMHR 4490 - Strategic Management
Introduction to the concepts and analytic tools in the field of strategic management to understand the competitive position of firms. Prereq: 2000 (BusADM 555), 2292 (BusADM 499.01), 3200 (701), and BusMGT 2320 (330), 2321 (331), 3230 (630), and BusFIN 3500 (510), 3220 (620), and BusML 3250 (650), 3380, and Sr standing in Business Administration major program. Not open to students with credit for BusAdm 799. Not open to students in UUSS, UEXP, or PREBSBA-PR.
BUSADM 3640.02 - Introduction to Sustainability in Business I: Principles and Concepts
An introduction to the topic of sustainability in business. Prereq: ENR 2500 or AEDEcon 2500, and enrollment in EEDS major. Not open to students with credit for BusAdm 3640.01.
BUSADM 3642.02 - Introduction to Sustainability in Business II: Applications, Solutions and Project Experience
Field projects on sustainable business issues. Prereq: 3640.02, or permission of instructor. Not open to students with credit for BusMHR 504.03 or 694.13.
MBA 6296 - Max Problem Solving
The MAX Problem Solving capstone course deploys decision-making models to examine the types of problems faced in leadership today which can vary in complication and impact. Problem solving application will stir discussion and debate for future leaders to embody the best in business stewardship and ethical enterprise principles.