BUSML 4220 - Sales Management
Provides an overview of the sales management process. It covers topics, such as sales force planning, budgeting, recruiting, selection, training, compensation, supervision, deployment and control.
Prereq: 4201 (750), 4202 (758), and BusMHR 2292 (BusAdm 499.01), or equiv. Not open to students with credit for 759.
BUSML 4221 - Professional Selling
Provides a practical, hands-on understanding of the professional selling process. Students will learn how companies use personal selling to enhance their business and develop the skills necessary to be an effective account manager.
Prereq: 4201 (750), 4202 (758), and BusMHR 2292 (BusAdm 499.01), or equiv. Not open to students with credit for 761.
BUSML 7194.51 - Group Studies
Topics in Marketing and Logistics.
Prereq: Permission of instructor.
BUSML 7209 - Strategic Sales Force Management
Focuses on management of the sales function and its coordination with other components of marketing strategy including pricing, product development, promotion, and distribution.
Prereq: MBA 6252 or 6253.
BUSML 4204 - Marketing Projects
In this advanced marketing course students will act as a consulting team and work with a client firm on a marketing problem, produce a report and present their work.
Prereq: 4201 (750), 4202 (758), and BusMHR 2292 (BusAdm 499.01), or equiv; or enrollment in regional campus General Business Program.
BUSML 4223 - Foundations of Sales and Sales Management
Examines the basics of business-to-business professional selling and provides core sales management building blocks. Emphasizes the importance of building relationships and adding substantial value to business customers while providing a theoretical and practical overview of the selling and buying process, salesforce structure, and sales tools.
Prereq: 4201, 4202, and BusMHR 2292, or equiv. Not open to students with credit for 4220 and 4221.