Vandana Agrawal

Courses

BUSML 4204 - Marketing Projects

In this advanced marketing course students will act as a consulting team and work with a client firm on a marketing problem, produce a report and present their work. Prereq: 4201 (750), 4202 (758), and BusMHR 2292 (BusAdm 499.01), or equiv; or enrollment in regional campus General Business Program.

BUSML 4254 - International Marketing

Examines theory and practice of marketing across national borders, marketing and market research within different foreign environments, and development of marketing strategies by the international company. Prereq: 3250 and BusMHR 2292.

BUSML 4253 - Global Marketing

Examines the theory of marketing across national borders, as well as marketing and market research within different foreign environments, including the development of marketing strategies by the international company. Prereq: 3250 and BusMHR 2292 or equiv. Repeatable to a maximum of 1.5 cr hrs or 2 completions.

BUSML 4203 - Marketing Strategy

This case course focuses on strategic planning examining how environmental factors affect long-term marketing strategies, how firms adapt to opportunities and threats in dynamic environments and how to assess development of competitive advantages. Prereq: 4201 (750), 4202 (758), and BusMHR 2292 (BusAdm 499.01), or equiv. Not open to students with credit for 752.