In The Headlines

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Undergraduate students field questions at a mock press conference.
April 5, 2018
Fisher College of Business

Students put to the test in leadership crisis competition

During any crisis, a company’s brand is at stake. That’s why calm, effective leadership is crucial in maintaining a firm’s reputation and ensuring key
April 5, 2018
WOSU

China retaliates against american soybeans, and Ohio feels the pain

“It includes SUVs, which is the fastest growing segment in the Chinese market,” says Oded Shenkar, a professor at Fisher. “And it includes plug-ins, because the Chinese definite strategy is to try if you want to capture leadership in the automotive market by leap-frogging into the next generation.”
April 4, 2018
Inc

Former NFL star Eddie George's next act: preparing college kids for the harsh reality of the business world

The running back, actor, and entrepreneur is now an educator at Fisher College of Business, too — and he might be benefiting just as much as his students are.
April 4, 2018
Harvard Business Review

Research: When being a humble leader backfires

Research by Fisher's Jasmine Hu and Kaifeng Jiang examines whether humble leaders make more effective leaders and whether their teams have better outcomes.
April 3, 2018
The Boston Globe

The right way to complain when a business does you wrong

Customers tend to be far more comfortable fuming online about a “faceless” business, Fisher's Rebecca Reczek says, than “aggressively complaining to someone face-to-face who might actually be quite similar to them.”
Three graduate students with computers collaborate on a project
April 3, 2018
Fisher College of Business

Graduate students benefit from OCM’s personalized career preparation

Graduate programs at Fisher are built on preparing students to take the next step in their careers and to thrive in the workplace after graduation. In addition to each program’s deliberately small size and the high-caliber instruction from top-notch faculty, students experience the added benefit of personalized career consultation from Fisher’s nationally recognized Office of Career Management (OCM).
April 1, 2018
Poets & Quants for Undergrads

2018 Poets & Quants Best & Brightest: Bria Mosely

Full-time business student, part-time “Law & Order SVU” detective and ice cream connoisseur.”
April 1, 2018
Poets & Quants for Undergrads

2018 Poets & Quants Best & Brightest: Joe Kline

“An observant theorist with a mediocre billiards game.”
March 30, 2018
Newsweek

How big Is the NRA? Gun group's membership might not be as powerful as it says

Unfortunately, said Brian Mittendorf, the chair of the accounting department at Ohio State University’s Fisher College of Business, the decline in NRA membership revenue isn't enough to indicate any change—decline or growth—in actual membership.
March 30, 2018
MarketWatch

NRA donors respond to imminent threat, but long-term finances are shaky

“As a result of the NRA’s precarious financial position the organization is now even more dependent on a small number of telemarketing firms to pump up membership rolls,” said Fisher's Brian Mittendorf. Those membership lists provide a source for other fund-raising campaigns.
March 27, 2018
The Peggy Smedley Show

The behavior behind distracted driving

In advance of Distracted Driving Awareness Month, Peggy interviews Phil Renaud, executive director for The Risk Institute at Ohio State University, who says distracted driving is a behavioral challenge.
Undergraduate students
March 26, 2018
Fisher College of Business

Student events to highlight the end of the semester

A series of events designed to dial up the fun and show appreciation to Fisher students, faculty and staff are slated for April. At the undergradu
Red paper boat leads white paper boats on a table
March 26, 2018
Fisher College of Business

Fisher Leadership Initiative launches Lead Read Today

The Fisher Leadership Initiative (FLI) has launched Lead Read Today, a new platform dedicated to advancing the study and practice of principled leadership.
March 25, 2018
Mashable

How well does 'microtargeted psychographic advertising' work anyway?

Rob Smith, a professor of marketing at Fisher,and co-author of a study on how microtargeted advertising affects people's behavior and sense of self, views tactics like those employed by Cambridge Analytica and the Trump campaign as highly successful in motivating real-world action.
March 22, 2018
Inside Higher Ed

Prior commitments at work

Do you still think about prior commitments you’ve had at work? Academic Minute speaks with Ohio State University's Howard Klein, who discusses the need for businesses to help employees feel good about moving on.
March 20, 2018
USA Today

Stock market: Guard against too much confidence in Russell 2000 high

Consider the proportion of publicly-traded corporations’ total income that comes from the top 100 firms. This percentage was 48.5 in 1975, according to research conducted by finance professors Kathleen Kahle and René Stulz, and only slightly higher in 1995 at 52.8 percent. Since then it has mushroomed, and by 2015 it stood at an astounding 84.2 percent.
March 20, 2018
Fisher College of Business

Reczek named an MSI Scholar

Highlighting her dedication to advancing and elevating the study of marketing, Fisher’s Rebecca Reczek has earned two prestigious appointments.Reczek
Graph on a computer screen
March 19, 2018
Fisher College of Business

Fisher launches new resource to connect theory with practice

Why do we shop the way we do? What traits make for effective leadership? How can companies increase operational efficiencies?Fisher Forefront, a new r
March 14, 2018
The New York Times

Walmart expands online grocery delivery to 100 cities

“There is a lot of experimenting going on as everyone tries to figure out that last-mile delivery — it’s a tough economic equation to make work,” said Mike Knemeyer, a professor of logistics at Fisher. “But if you can, you’ll have a big head start on the others, and you’ll end up making money not just in groceries but on all of the things that you sell.”
A smiling Mary Cowx poses for a portrait in Ohio State's Garden of Constants.
March 13, 2018
Fisher College of Business

PhD student receives prestigious accounting fellowship

When Mary Cowx talks about pursuing her passion, it comes from experience. Cowx, a PhD student in accounting, left behind a 10-year career in public a
Fisher faculty and staff and Keybank representatives with a large check
March 13, 2018
Fisher College of Business

Fisher brings home KeyBank Minority Case Competition title

It had been awhile — 13 years to be exact — since Fisher College of Business last claimed the top spot in the KeyBank Minority MBA Case Competition. I
Claire Coder on stage at table with Fisher staff member
March 13, 2018
Fisher College of Business

Claire Coder shares her entrepreneurial journey

Entrepreneurship is a popular career path, and future business owners are always looking for inspiration and guidance. The Fisher community was recent
March 13, 2018
The Ohio State University College of Engineering

Four Buckeyes chosen as University Innovation Fellows

Juan Tramontin, a logistics management student with an engineering minor, is one of four Ohio State students named University Innovation Fellows, a highly-selective program that empowers student change-agents to increase campus engagement with innovation, entrepreneurship, creativity and design thinking. They are part of a cohort of 258 students from 64 schools in nine countries.
March 12, 2018
NBC4

Third party shopping causes confusion for customers

A number of merchants use third-party vendors. It’s just another way to sell products online. Fisher's Deborah Mitchell said it’s part of the changing shopper landscape.
March 12, 2018
ABC 7

Students spend Spring Break giving back

While some college students have hit the Suncoast with the beach in mind, a group of students from Fisher College of Business are giving up their beach time — to give back instead. 

Media contact & inquiry

Joe Arnold | Phone: 614-292-3380 | Email: arnold.974@osu.edu