Fisher Research and Insights Forefront
![The importance of academic collegiality](https://s3.us-east-2.amazonaws.com/files.fisher.osu.edu/public/styles/newsroom_image_1x/public/GettyImages-484897888.jpg?VersionId=rnLuQAKvTN32SScw21vlIugmwdj0tDEh&itok=PdxFCPUQ)
November 5, 2021
Inside Higher Ed
Inside Higher Ed
In praise of academic collegiality
Many people in higher education would benefit substantially if they learned to become better colleagues. Michael S. Weisbach, the Ralph Kurtz Chair in Finance, explores exactly what it means to be collegial in academia.
![Why sugary drink taxes aren’t effective — and how to change that](https://s3.us-east-2.amazonaws.com/files.fisher.osu.edu/public/styles/newsroom_image_1x/public/1920_sodadisplay.jpg?VersionId=X1AgFNHeNqs.uylp5g9LMHxWohVjZ.p7&itok=iPyEeKma)
November 3, 2021
Ohio State News
Ohio State News
Why sugary drink taxes aren’t effective — and how to change that
Do taxes on sugary drinks actually improve public health by reducing consumption? New marketing research by Assistant Professor Grant Donnelly shows that these taxes are only effective if one marketing tactic is employed — price tags that mention that consumers are paying a tax.
![Women are more reluctant than men to ask for deadline extensions](https://s3.us-east-2.amazonaws.com/files.fisher.osu.edu/public/styles/newsroom_image_1x/public/1920_womandeadline.jpg?VersionId=7aUeakRYM2hQJkST3hNafIAO13QcTH1q&itok=JuQk1pdL)
November 1, 2021
Ohio State News
Ohio State News
Women are more reluctant than men to ask for deadline extensions
New research by Assistant Professor of Marketing Grant Donnelly finds that a concern about burdening others is a major reason why women are less likely than men to ask for more time to complete projects with adjustable deadlines at work or school.
![Stock image of hand pointing to hourglass](https://s3.us-east-2.amazonaws.com/files.fisher.osu.edu/public/styles/newsroom_image_1x/public/2021-11/im-425276.jpg?VersionId=_trwqjmWCd7ip_IUrIoo.U1oPeuBkLf6&itok=fcHFjMgE)
October 30, 2021
The Wall Street Journal
The Wall Street Journal
How men and women treat deadlines in the workplace differently
Assistant Professor of Marketing and Logistics Grant Donnelly explores differences in how men and women handle workplace deadlines. Women are less likely to ask for extensions. That hurts women — and the companies they work for.
![How employers can keep experienced older workers from retiring](https://s3.us-east-2.amazonaws.com/files.fisher.osu.edu/public/styles/newsroom_image_1x/public/1920_seniorworker.jpg?VersionId=ZFwGmygopjBcnCRS1GAU9un7lQtjmgly&itok=yD6BIhtE)
October 27, 2021
The Ohio State University
The Ohio State University
How employers can keep experienced older workers from retiring
How can companies retain experienced older workers who may be considering retirement? New research by Associate Professor of Management and Human Resources Kaifeng Jiang suggests companies adapt their work environments for these individuals to include autonomy, participation in decision-making, information sharing, training opportunities and good compensation.
October 21, 2021
Business Insider
Business Insider
Researchers have found why some people are fans of ultra-rich individuals like Jeff Bezos or Elon Musk, but not billionaires in general
Research by Assistant Professor of Marketing Jesse Walker and his co-authors finds that when billionaires were viewed as a group, a study's participants were more likely to be supportive of redistribution measures, such as higher taxes.
![How to decline invitations without bruising feelings](https://s3.us-east-2.amazonaws.com/files.fisher.osu.edu/public/styles/newsroom_image_1x/public/p09zdq67.jpg?VersionId=S0L.SedL_0dCN4e5DNOP.wZnbdTQBe6G&itok=Vp1DAzLV)
October 21, 2021
BBC
BBC
How to decline invitations without bruising feelings
Rejecting an invitation can lead to hurt feelings. But new research from Assistant Professor of Marketing Grant Donnelly suggests choosing your excuse carefully can help smooth the process.
![The five fronts of digital transformation in the middle market](https://s3.us-east-2.amazonaws.com/files.fisher.osu.edu/public/styles/newsroom_image_1x/public/Oct21_19_-1291224126.jpg?VersionId=ypcvA0PgaeqLh5Nh5yOdx91FyoSBaZ.U&itok=uSk5u0Kd)
October 20, 2021
Harvard Business Review
Harvard Business Review
The five fronts of digital transformation in the middle market
How can mid-sized companies embrace, adopt and keep pace with digital transformation and emerging technologies? As part of a collaboration with Harvard Business Review, Anil Makhija, dean and John W. Berry, Sr.
![Why so many people hate the super-rich — but still love Elon Musk and Bill Gates, according to psychology](https://s3.us-east-2.amazonaws.com/files.fisher.osu.edu/public/styles/newsroom_image_1x/public/106926995-1628885360355-elon2.jpg?VersionId=cxS5tJKo8IgPVy.FuMuszA1yJ9QwpMih&itok=45Lyvr-X)
October 20, 2021
CNBC
CNBC
Why so many people hate the super-rich — but still love Elon Musk and Bill Gates, according to psychology
A new psychological study from Assistant Professor of Marketing Jesse Walker and his colleagues unpacks why people love individual billionaires like Bill Gates, Warren Buffett or Elon Musk — but can't stand them as a group.
![FinTech logo](https://s3.us-east-2.amazonaws.com/files.fisher.osu.edu/public/styles/newsroom_image_1x/public/2021-10/2021%20FinTech%20Graphic%20FINAL%20Email%20Header_0.jpg?VersionId=Jb7pp0ac2WSczv0_YnVTnHZAtZ3o5nZR&itok=Vm4WgJYa)
October 20, 2021
The Ohio State University
The Ohio State University
FinTech @ Ohio State and Beyond conference takes place Oct. 27-28
Thanks to a generous gift from Fintech71, The Ohio State University will offer the first in a university-wide effort to boost the region's FinTech ecosystem through the FinTech @ Ohio State and Beyond conference. The virtual event will be held October 27-28.
October 19, 2021
MarketWatch
MarketWatch
Here's why people might hate billionaires, but still love Jeff Bezos or Elon Musk
New research from Assistant Professor of Marketing Jesse Walker shows that people are much more tolerant of individual rich people than they are of the wealthy as a whole.
![Research: People love the billionaire, but hate the billionaires’ club](https://s3.us-east-2.amazonaws.com/files.fisher.osu.edu/public/styles/newsroom_image_1x/public/1920_richman.jpg?VersionId=tZokm3SQNrF.Siaoh.R60Hyg3Om83cV9&itok=FgccuAuA)
October 18, 2021
The Ohio State University
The Ohio State University
Research: People love the billionaire, but hate the billionaires’ club
Research by Assistant Professor of Marketing Jesse Walker reveals our divergent admiration of wealth when comparing individual billionaires to how we view a collective group of the rich. The results of the study may help inform the way tax policy decisions are made and presented to the public.
![Negotiating for yourself requires preparation, understanding the ‘hidden players’](https://s3.us-east-2.amazonaws.com/files.fisher.osu.edu/public/styles/newsroom_image_1x/public/menon.53.jpg?VersionId=VgUZMmWXkbGlWdMW2kjA6wIq7DSn7cIO&itok=ECfGD1rQ)
October 8, 2021
Healio
Healio
Negotiating for yourself requires preparation, understanding the ‘hidden players’
Tanya Menon, professor of management and human resources, shares tips and insights designed to empower women to advocate and negotiate for themselves.
![Revenge of the math club](https://s3.us-east-2.amazonaws.com/files.fisher.osu.edu/public/styles/newsroom_image_1x/public/gettyimages-484418932_wide-65a8571b5b22c15f680550666aa4313399a0d280.jpg?VersionId=0GvYU07.Oibhq24ZQPPPqiKBhIgEDtlW&itok=W17uQVae)
October 4, 2021
NPR
NPR
Revenge of the math club
In the high school lunchroom version of business school, finance majors were the popular jocks and logistics majors were... the math club. But nowadays, they're sitting at the cool kids' table. Terry Esper, associate professor of logistics, talks about how the field went from obscurity to newfound popularity, especially among current students.
![It’s time for a consumer-focused supply chain](https://s3.us-east-2.amazonaws.com/files.fisher.osu.edu/public/styles/newsroom_image_1x/public/Terry%2520Esper_0.jpg?VersionId=U3MkahtJzbZCrUNnxfeAW7R.HHiIcCjA&itok=wtqEA0oC)
September 21, 2021
Supply Chain Quarterly
Supply Chain Quarterly
It’s time for a consumer-focused supply chain
Terry Esper, associate professor of logistics, says taking a consumer-centric approach to the supply chain does not mean that companies should abandon their focus on their direct customer. Instead, they should adopt a perspective similar to bifocal glasses, with one lens focused on their customer and one lens on the consumer.
September 21, 2021
The Washington Post
The Washington Post
Why having too much free time can be as bad for you as having too little
Many of us feel stress because we have too little free time. But a study shows that having too much also can harm our well-being. Selin Malkoc, associate professor of marketing, shares a few tips to optimize your hours as well as your happiness.
![Too much free time isn’t actually bad for you](https://s3.us-east-2.amazonaws.com/files.fisher.osu.edu/public/styles/newsroom_image_1x/public/1631736350456-gettyimages-1283779344.jpeg?VersionId=P6RuSElozxdpmOBQxjxvcl3A8WprIBg2&itok=xkBRqU4m)
September 16, 2021
Vice
Vice
Too much free time isn’t actually bad for you
How we use and think about our leisure matters more than the number of hours. Selin Malkoc, associate professor of marketing, explains how she interprets recent research into how we view our leisure time.
![What makes good leadership?](https://s3.us-east-2.amazonaws.com/files.fisher.osu.edu/public/styles/newsroom_image_1x/public/OSAM_JasmineTwitter_adjusted.png?VersionId=DaPHlrWgHVzN8ec2eNqw_R5rK114h3Tc&itok=0E5OiLw2)
September 16, 2021
The Ohio State University Alumni Association
The Ohio State University Alumni Association
What makes good leadership?
Associate Professor Jia (Jasmine) Hu, a leadership expert in Fisher College of Business, takes us beyond the inescapable buzzword and into the heart of what it means to grow and become a leader.
![The way we view free time is making us less happy](https://s3.us-east-2.amazonaws.com/files.fisher.osu.edu/public/styles/newsroom_image_1x/public/p09vxs17.jpg?VersionId=z9eC_29pCq0_fMLi2z2o3GTFBitwQX51&itok=uHk_Xkf7)
September 16, 2021
BBC
BBC
The way we view free time is making us less happy
Some people try to make every hour of leisure perfect, while others hate taking time off altogether. Research by Selin Malkoc, associate professor of marketing, and her colleagues explores whether we have forgotten how to enjoy free time.
![The importance of international coordination of environmental policies](https://s3.us-east-2.amazonaws.com/files.fisher.osu.edu/public/styles/newsroom_image_1x/public/Pollution-.jpg?VersionId=qV0GxrQ9gAmWzrSVYA_XzQutkjcF_cZy&itok=kuqJZYVG)
September 15, 2021
Oxford University Press
Oxford University Press
The importance of international coordination of environmental policies
U.S. Treasury Secretary Janet Yellen this summer called for tighter international coordination on carbon environmental policies. So why can’t individual countries implement their own environmental policies in an effective fashion to slow global warming? Itzhak Ben-David, the Neil Klatskin Chair in Finance and Real Estate, and his colleagues explain their research into "carbon leakage" and how multinational companies can off-shore their polluting activities with little or no financial consequences.
![New study by top universities reveals very simple secret to happiness](https://s3.us-east-2.amazonaws.com/files.fisher.osu.edu/public/styles/newsroom_image_1x/public/ca_relaxing_reading.jpg?VersionId=1ZDlIx7iaY5TCe1_vrhRZRHo6ymrruoo&itok=tg99UteR)
September 8, 2021
The Hill
The Hill
New study by top universities reveals very simple secret to happiness
Associate Professor of Marketing Selin Malkoc: "There is plenty of research which suggests that leisure has mental health benefits and that it can make us more productive and less stressed."
![A professor says spending your time this way can improve happiness overall](https://s3.us-east-2.amazonaws.com/files.fisher.osu.edu/public/styles/newsroom_image_1x/public/Untitled-design-74-1-800x450.jpg?VersionId=3uN5m9tm.27EbZjFRi9_VLiNkiEksXDB&itok=WBFqvsFu)
September 7, 2021
The Ladders
The Ladders
A professor says spending your time this way can improve happiness overall
Research by Associate Professor of Marketing Selin Malkoc and her colleagues strongly indicates that believing or feeling like leisure activities or time spent relaxing is a “waste” results in more stress and depression, greater anxiety, and less happiness overall.
September 4, 2021
Firstlinks
Firstlinks
Thematic ETFs: Is the juice worth the squeeze?
COVID was a paradigm shift for thematic ETFs, satisfying investor sentiment toward disruptive trends and sustainable investing while covering almost any theme investors desire. Where do they sit in a portfolio? Research from Itzhak Ben-David, the Neil Klatskin Chair in Finance and Real Estate, Fisher PhD candidate Byungwook Kim and their colleagues, sheds light on the performance of thematic ETFs.
![Ending prices with “.99” can backfire on sellers](https://s3.us-east-2.amazonaws.com/files.fisher.osu.edu/public/styles/newsroom_image_1x/public/1920_coffeecupsizes.jpg?VersionId=xRAqBjcWOMvcUT9p3poKfqkX3i2.g0_M&itok=HvSu2Qsp)
August 26, 2021
The Ohio State University
The Ohio State University
Ending prices with “.99” can backfire on sellers
Setting a price just below a round number ($39.99 instead of $40) may be a win for consumers in that the price appears less expensive than it really is. But new research from marketing and logistics experts Junha Kim, Joseph Goodman and Selin Malkoc finds that for sellers, this "just-below" price may lead to challenges in getting consumers to upgrade to more expensive products or services.
August 25, 2021
The Wall Street Journal
The Wall Street Journal
Tricks for making a vacation feel longer — and more fulfilling
Research by Selin Malkoc, associate professor of marketing, and her colleagues looks at our perception of time as it pertains to vacations and explores why positive events, like vacations, seem to end as soon as they begin.