Get to know Fisher's new 2024 faculty
![A collage of headshots featuring new faculty for 2024.](https://s3.us-east-2.amazonaws.com/files.fisher.osu.edu/public/styles/article_featured_image_1x/public/2024-07/2024NewFisherFacultyNewsroomHeaderImage.jpg?VersionId=pyck3Bgpv4abXhbxsUkGXv.8RnyCT1Xq&h=8c3b7c1a&itok=FL-Gvgac)
From a Jeopardy! contestant to an IRONMAN participant to a former leader at one of Central Ohio's most recognizable companies, the newest members of Fisher's faculty bring diverse backgrounds and even more interesting research and teaching interests.
Meet the new faculty members for the upcoming academic year.
Department of Accounting and MIS
Maria Khrakovsky teaches intermediate financial accounting in the undergraduate program. Her research focuses on how regulation (with an emphasis on accounting standards) and contracting affect market participants, in particular, firms and investors. In her work, Maria aims to produce research insights that are relevant and applicable to regulators, standard-setters and accounting practitioners.
Maria is completing her PhD in accounting from the University of Chicago Booth School of Business. She received a Master of Accounting degree and undergraduate degrees in accounting and French from The Ohio State University. Prior to pursuing a career in academia, she worked at EY in its Financial Accounting Advisory Services practice, advising clients on accounting standard implementation, technical accounting, and transaction projects. Her work experience also includes a position as a postgraduate technical assistant at the Financial Accounting Standards Board. She is a licensed CPA in the state of Illinois.
Hometown, State, Province, Country: Columbus, Ohio
Previous Academic Institution or Company: University of Chicago Booth School of Business
What area of business and business education most inspires you?
Accounting! I’m inspired to educate my students on the importance of accounting for facilitating capital markets and contributing to societal economic welfare. Those debits and credits can be quite meaningful on a big-picture level.
What can Fisher students expect from you as an instructor?
An enthusiasm and love for the subject of accounting.
Please share some professional awards/accolades/recognition of which you are proud.
I received the Dean’s Office Commendation for Exceptional Teaching Service several times throughout my time working as a teaching assistant at Chicago Booth. Before my time in academia, I received the Elijah Watt Sells Award for Outstanding CPA Exam Performance, which is awarded to candidates scoring in the top 0.1% of all test-takers annually.
At a high level, please share your area of research and expertise if applicable.
I conduct financial archival research with a focus on how regulation and contracting affect market participants, particularly firms and investors. Given my prior work in accounting standard-setting and standard implementation, I have a specific interest in the effects of changes in accounting standards.
Tell us about some of your hobbies and interests.
I enjoy singing, eating, cooking, and saying hello to corgis passing by.
Please share a fun fact about yourself.
I represented The Ohio State University on Jeopardy! in the 2014 college championship as an undergraduate student.
![Jordan Schoenfeld headshot](https://s3.us-east-2.amazonaws.com/files.fisher.osu.edu/public/inline-images/Schoenfeld_Jordan%20square.jpg?VersionId=jLx3lB0riXIpct4N.UMfAt2x6HAgRGKU)
Jordan Schoenfeld’s scholarly work primarily explores the intersection of management, accounting and finance, addressing challenges managers face in raising capital in public markets. He has taught accounting-related courses at the undergraduate, MBA, MAcc, and PhD levels, as well as executive education courses on how to be a CFO and accounting for startup founders.
Jordan emphasizes interactive learning and enjoys mentoring students to support their professional growth.
Hometown, State, Province, Country: Cleveland, Ohio
Previous Academic Institution or Company: University of Utah, Dartmouth College, Georgetown University
What area of business and business education most inspires you?
I want my students to become leaders in their respective fields. Becoming a leader requires the ability to scale an organization, which is a skill that typically requires raising capital and navigating the perils of the financial markets.
What can Fisher students expect from you as an instructor?
Students can expect to learn relevant content and be part of a lively classroom environment with a lot of discussion. There is no better way to learn than by interacting with your professor and peers. I also enjoy mentoring my students and seeing them grow as professionals. Being a student of mine is the beginning of a lifelong journey and friendship. I still regularly talk with students I had 10 years ago.
Please share some professional awards/accolades/recognition of which you are proud.
I have received numerous awards that highlight the effectiveness of my teaching and the impact of my research.
At a high level, please share your area of research and expertise if applicable.
I conduct research mainly on topics at the intersection of management, accounting and finance. Most of my research looks at the difficulties managers face when they try to raise capital in the public capital markets. Some of these issues include financial contracting challenges, using big data in business operations, investor relations, working with large shareholders, and managing climate risk.
Tell us about some of your hobbies and interests.
I’m an avid runner and reader who loves live music, learning history and supporting the arts.
Please share a fun fact about yourself.
I was raised in northeast Ohio and am returning to the state after being away for 15 years!
Department of Finance
![Christopher O’Daniel headshot](https://s3.us-east-2.amazonaws.com/files.fisher.osu.edu/public/inline-images/O%27Daniel_Christopher%20square.jpg?VersionId=CbdGmumRHZ6kUU0gqMfcrOOJ1UtTtavw)
Christopher O’Daniel is a curious lifelong learner who, as a senior lecturer in finance, looks forward to the opportunity to show others the tools and methods he has applied in his professional endeavors. He was born, raised and educated in Ohio and started his family in Cleveland before returning to central Ohio.
Chris and Joyce, his wife of more than 30 years, have two adult daughters (one of whom is an Ohio State graduate).
Preferred Name: Chris
Hometown, State, Province, Country: Columbus, Ohio
Previous Academic Institution or Company: Franklin University
What area of business and business education most inspires you?
I have experience teaching several business disciplines at the undergraduate and graduate levels. I have taught corporate finance, money and banking, and investments. I have a professional background in security analysis, portfolio construction and macroeconomics.
I am most inspired by the opportunity to unpack for others the diverse uses of finance tools and applications. It is gratifying to see students grasp these concepts and learn how to apply them.
What can Fisher students expect from you as an instructor?
I intend to be transparent and fair and challenge students in my classes. I also will provide multiple examples and step-by-step approaches, where appropriate.
Please share some professional awards/accolades/recognition of which you are proud.
While at Franklin, I received: recognition from the provost for excellence in teaching, exceeding instructional standards across multiple terms; STAR Award for Superior Teaching, which is based on student evaluation and faculty nomination on three criteria: respect, feedback, and adhering to course assignments.
I was a faculty-in-residence and was responsible for creating a literature review and curriculum mapping in Franklin University’s Ross College of Business. I designed a 16-week investment course including a syllabus, assignments, 12 instructional videos, and three test banks delivered to Saudi Electronic University (SEU), a partner school with enrollment of 25,000.
I am also a Chartered Financial Analyst (CFA) Charter holder.
At a high level, please share your area of research and expertise if applicable.
My experience has primarily been in public market security analysis and portfolio management. I have been a practitioner in the field of investment management and corporate finance for many years prior to embarking on my role at Fisher.
Tell us about some of your hobbies and interests.
I enjoy reading biographies and nonfiction. I attend local CFA Society presentations and events. Family is important, so cookouts and bonfires prevail at home. I enjoy physical exercise. Lastly, while I am not mechanically inclined, I do enjoy yard work and tree trimming.
Please share a fun fact about yourself.
I have hiked two portions of the Camino de Santiago ― the Camino Invierno and part of the Camino Frances.
![Sergey Sarkisyan headshot](https://s3.us-east-2.amazonaws.com/files.fisher.osu.edu/public/inline-images/Sarkisyan_Sergey%20square.jpg?VersionId=8dzk7yX5.HEOzuXQU.EUC5pMQ3EO3PBI)
Sergey Sarkisyan earned his undergraduate degree in economics from Moscow State University before starting his PhD in finance at The Wharton School of the University of Pennsylvania. His research focus has been on banking, payments and monetary policy.
Hometown, State, Province, Country: Moscow, Russia
Previous Academic Institution or Company: The Wharton School of the University of Pennsylvania
What area of business and business education most inspires you?
Finance.
What can Fisher students expect from you as an instructor?
Continuous support and encouragement.
Please share some professional awards/accolades/recognition of which you are proud.
My work has been quoted by media outlets such as The Economist and American Banker.
At a high level, please share your area of research and expertise if applicable.
Banking, payments and monetary policy.
Tell us about some of your hobbies and interests.
I like running long distances and travel.
Please share a fun fact about yourself.
When I was in high school, I was in a rock band.
![Christoph Schiller headshot](https://s3.us-east-2.amazonaws.com/files.fisher.osu.edu/public/inline-images/Schiller_Christoph.jpg?VersionId=F4KjTpBNGq28kBAAGQB1MVGRVq7wx40B)
Prior to his arrival at Fisher, Chris was an assistant professor of finance at the W.P. Carey School of Business at Arizona State University. He obtained his PhD in finance at the Rotman School of Management at the University of Toronto in 2019.
His research interests are in corporate and international finance, with a focus on product markets, information diffusion and corporate social responsibility. Chris is passionate about exploring new and unique data sources and empirical methods.
Preferred Name: Chris
Hometown, State, Province, Country: Munich, Bavaria, Germany
Previous Academic Institution or Company: Arizona State University
What area of business and business education most inspires you?
I am excited about shaping the future by influencing the leaders and decision-makers of the future and introducing them to new trends affecting businesses, such as climate change, social media and ESG topics. It is incredibly rewarding to see what students go on to achieve after graduation and knowing as faculty we might have played a small part in that.
What can Fisher students expect from you as an instructor?
My door will always be open, my classes will engage with current topics and connect textbook materials with real world applications, and I am always looking to have open discussions.
Please share some professional awards/accolades/recognition of which you are proud.
My paper, “Climate Change and Adaptation in Global Supply-Chain Networks,” was the Review of Financial Studies’ lead article and editor’s choice. I’ve also received the Pacific Center for Asset Management’s Best Paper Award, the Best Discussant Award at Annual Holden Conference, and the WFA Cubist Systematic Strategies PhD Candidate Award for Outstanding Research in 2018
At a high level, please share your area of research and expertise if applicable.
My research focuses on firm networks, such as global supply chains and production networks, information production and dissemination in markets, and sustainable finance. At a high level, my research tries to understand how firms influence each other ― for example with regard to climate change adaptation, investment decisions or ESG policies ― and how market participants such as social media users affect the information environment and decision-making of firms and investors.
Tell us about some of your hobbies and interests.
I am an avid tennis player and look forward to cheering on the Ohio State Buckeye tennis team. I also enjoy traveling and discovering local drinks and cuisines.
Please share a fun fact about yourself.
My middle name is Maximilian.
Department of Management and Human Resources
Minyoung Kim is the Fisher College of Business Distinguished Professor of Management. Prior to joining Ohio State, he was the Frank T. Stockton Professor of Strategic Management in the School of Business at the University of Kansas. He received his PhD from the University of Illinois at Urbana-Champaign and his BA (cum laude) and MBA (highest honor) from Seoul National University.
He has published articles in leading scholarly journals, including Academy of Management Journal, Academy of Management Review, Journal of International Business Studies, Journal of Management, Journal of Management Studies, and Strategic Management Journal.
Preferred Name: Minyoung
Hometown, State, Province, Country: South Korea
Previous Academic Institution or Company: University of Kansas
What area of business and business education most inspires you?
Most inspiring areas of business and business education to me include how firms create and sustain their competitive advantage through global expansion. In particular, I am interested in understanding how firms create value and appropriate the value they create, or how firms create a large size of pie and enjoy a larger slice of it, in the context of technological innovation and global strategy.
What can Fisher students expect from you as an instructor?
I hope my class expands the students’ horizons and helps them develop an interest in business opportunities around the world.
Please share some professional awards/accolades/recognition of which you are proud.
I am particularly honored that my research has been recognized with several prestigious awards, including the Best Dissertation Award, the Emerging Scholar Award, the Best Paper in Global Strategy Award, and the “That’s Interesting!” Award at the Academy of Management (AOM) and the Academy of International Business (AIB) annual meetings. In addition, I was a finalist for the Georgetown Best Paper in International Business and Policy Award, the Centre for Governance, Institutions and Organisations Best Paper Award, and the Temple/AIB Best Paper Award at the AOM and AIB annual meetings.
At a high level, please share your area of research and expertise if applicable.
I investigate the intertwined nature of value creation and value appropriation along the three dimensions of the scope of the firm: geographic, product and vertical integration. My current research explores barriers to imitation, innovation strategies, political strategies, startup growth, the theory of the firm and social network analysis.
Tell us about some of your hobbies and interests.
Jogging and playing musical instruments.
Please share a fun fact about yourself.
I am not sure whether these are fun facts, but I had ROTC training during my undergraduate studies and served as a Korean Army officer. Also, I practiced martial arts and have two black belts in Taekwondo and Judo.
![Venkat Kuppuswamy](https://s3.us-east-2.amazonaws.com/files.fisher.osu.edu/public/inline-images/VK_headshot__1_.jpeg?VersionId=rkZOFEPAW5v1d6PoBiC1OwZVHuydVXS7)
Venkat Kuppuswamy is an associate professor of strategy and entrepreneurship. Prior to joining Fisher, he served on the faculty at Northeastern University and at the University of North Carolina at Chapel Hill.
His award-winning research on entrepreneurship examines fundraising through crowd-based platforms ― crowdfunding. He also investigates novel financing products for entrepreneurs in emerging markets ― particularly the growing startup ecosystems in India and Sub-Saharan Africa. He is an expert on corporate scope initiatives in larger firms, including corporate diversification and vertical integration choices.
Venkat’s research on entrepreneurship and strategy has been published in top academic journals such as Management Science and Organization Science and has been disseminated in popular outlets such as Harvard Business Review, The Atlantic and Forbes. He has served as a consultant to the World Bank for novel SME financing products in the developing world. He currently works with Nomyx, a startup that provides tokenization solutions for real world assets around the world. Venkat received his Honours Bachelor of Science degree in Computer Science from the University of Toronto at Scarborough. He later received his Doctorate in Business Administration (DBA) from Harvard Business School.
Preferred Name: Venkat
Hometown, State, Province, Country: Toronto, Canada
Previous Academic Institution or Company: Northeastern University
What area of business and business education most inspires you?
I am most interested in entrepreneurial strategy and corporate strategy.
What can Fisher students expect from you as an instructor?
They can expect lively class discussions and debate! I teach through case methods and we learn about business concepts through real-life examples and current news events. I like to foster healthy debate to consider all sides of a business dilemma facing either an established business or confronting a startup.
Please share some professional awards/accolades/recognition of which you are proud.
I am most proud of the fact that my research on entrepreneurial financing ― specifically on crowdfunding ― is some of the most-cited work in that domain by other scholars.
At a high level, please share your area of research and expertise if applicable.
I research novel ways entrepreneurs can use online platforms to promote their new ventures and raise capital.
Tell us about some of your hobbies and interests.
I am a football junkie and I love thinking, listening and learning about the business of sports and entertainment.
Please share a fun fact about yourself.
I am an NFL owner! I own a single share of the Green Bay Packers.
![Deepak Nayak headshot](https://s3.us-east-2.amazonaws.com/files.fisher.osu.edu/public/inline-images/Nayak_Deepak_0.jpg?VersionId=8qqsOBPXO8pxVHcJgxT.bhsBwt1PXUoT)
Deepak Nayak’s research focuses on the interplay between strategic human capital management, organizational design and firm-level innovation outcomes. He investigates how firms respond to external pressures through structural adaptations and the consequences of these responses on their ability to innovate utilizing both cross-border and local contexts.
Deepak earned his PhD in business administration from Temple University. He holds a bachelor’s degree in metallurgical engineering from National Institute of Technology Karnataka in India and a MBA from the SP Jain School of Global Management, Dubai-Singapore. Prior to his academic career, Deepak worked in the corporate sector for over 12 years leading new product introduction and post-merger integration projects in the automotive and logistics industries.
Hometown, State, Province, Country: Mangalore, India
Previous Academic Institution or Company: Temple University
What area of business and business education most inspires you?
I am most inspired by the fascinating ways in which organizations create and capture value, particularly the critical role that knowledge plays in this process. My research passion lies in exploring how an organization’s knowledge base, and consequently, its value creation outcomes, are shaped by the composition and structure of its knowledge-intensive workforce. Uncovering the intricate relationships between human capital, organizational knowledge and firm performance in a variety of contexts is what truly drives my intellectual curiosity in the field of business education.
What can Fisher students expect from you as an instructor?
As an instructor, Fisher students can expect an unwavering commitment to their success. With 12 years of global corporate experience spanning four continents, combined with the academic rigor of my PhD, I bring a unique blend of real-world insights and theoretical knowledge to the classroom. Students can anticipate an engaging learning experience that seamlessly integrates practical applications with cutting-edge research, especially in the domain of international business strategy and human capital management for driving exceptional business performance. My goal is to empower students with the skills and knowledge necessary to navigate the complexities of the modern business landscape and excel in their future careers.
Please share some professional awards/accolades/recognition of which you are proud.
I am honored to have received the prestigious Cochran Award for Excellence in Research by a PhD Student in 2024 at Temple University. My research has been consistently recognized, including a Best Overall Conference Paper Award at the AIB NE Conference and a finalist position for the Best Conference Paper Award at the SMS conference, both in 2022, and as the runner-up for the Best Dissertation Proposal award at the AIB Annual Conference in 2023. I am also grateful for the support from the Strategic Management Society’s Strategy Research Foundation and the Institute of Humane Studies at George Mason University, which have provided grants to further my research endeavors. Additionally, I am passionate about writing teaching cases, and earlier this year, I was thrilled to learn that a teaching case I published had won the EFMD Case Writing Competition in the Family Business category.
At a high level, please share your area of research and expertise if applicable.
My research agenda is deeply rooted in the understanding that the strategic allocation and organization of human capital can have profound and diverse implications for a firm’s knowledge base and performance. I am particularly interested in exploring how strategic human capital management practices and the organization of a skilled workforce influence firm-level innovation outcomes. Phenomenologically, my research focuses on the interplay between external pressures, such as competition, regulatory shifts and technological changes, and how firms respond to these challenges through structural adaptations. I investigate the consequences of these strategic responses on firms’ innovation performance, shedding light on the complex dynamics between human capital, organizational structure, and the ability to innovate in the face of evolving market conditions.
Tell us about some of your hobbies and interests.
I enjoy watching movies and podcasts on espionage. And much like any other person from India, I follow the game of cricket, almost religiously.
Please share a fun fact about yourself.
I am a travel bug. So much so that, as a kid, I wanted to become a trucker so that I could explore new places while I earn an income.
Department of Marketing and Logistics
Christine Bunker is the founder and lead consultant at Backbone Collaborative, an impact strategy company specializing in building social and environmental intention into business. She has expertise in environmental, social and governance (ESG), marketing strategy, sustainability, social impact, the Certified B movement and culture-building.
After working in luxury services for several years, Christine wondered if there wasn’t a better way to do business. She left the corporate world to attend business school at The Ohio State University to study sustainability and ways to drive purpose in business. Since receiving her MBA from Fisher in 2012, Christine held positions as the marketing director and stewardship director at Jeni’s Ice Creams, where she drove the company’s initial accreditation as a Certified B Corporation and led the strategic work that came from that certification process. After Jeni’s, she founded Backbone to support independent companies’ quest to be conscious capitalists.
She’s since worked with micro, small and medium businesses to build philanthropy strategies, marketing strategies, sustainability practices and Certified B accreditations.
Hometown, State, Province, Country: Columbus, Ohio
What area of business and business education most inspires you?
I’m excited to discuss how we can use business to do good in the world. Profit has been the sole motivator for too long and has led to business challenges and ethical breaches, which we see more of every day. When businesses strategically consider the kind of impact they make in the world, the neighborhood, and in people’s lives, a more resilient future is built full of loyal customers and employees. A return to equitable and inclusive thinking is necessary if our planet is to accommodate the billions of people it now houses.
What can Fisher students expect from you as an instructor?
I’ve been an adjunct lecturer at Fisher for the last five years. I’ve greatly enjoyed being in the classroom and learning what our students want and need. I’m big on critical thinking and discussion-based learning because I believe these skills are industry-agnostic and necessary to be an active and engaged citizen and worker.
Please share some professional awards/accolades/recognition of which you are proud.
As the first stewardship director at Jeni’s Ice Creams, I led the company’s accreditation to become Ohio’s fourth Certified B Business.
Tell us about some of your hobbies and interests.
I enjoy art, indie films, great books and hiking in our National Parks. I serve on several volunteer boards in Columbus, including Green Columbus and The Roosevelt Coffeehouse.
Please share a fun fact about yourself.
I’ve become addicted to The New York Times’ word games. I notice every five-letter word I see now.
![Gizem Ceylan headshot](https://s3.us-east-2.amazonaws.com/files.fisher.osu.edu/public/inline-images/Gizem_Ceylan.jpg?VersionId=8zyJPw83npee40J8LpiHtfSgkln.Uks_)
Prior to arriving at Fisher, Gizem Ceylan was a postdoctoral associate at the Yale School of Management. Her research interests lie in the psychology of (mis)information consumption on social platforms, behavioral interventions to limit fake news and improve fact-checking, the influence of modality and visual word of mouth on review platforms, and the psychology of sustainable behavior adoption. She uses experimental design, meta-analysis and text analyses to investigate research questions in these areas.
Gizem’s research has been published in top-tier journals such as the Journal of Marketing, Journal of Marketing Research, and Proceedings of the National Academy of Sciences. Her work has received coverage from various media outlets, including Forbes, The Conversation, and Popular Science.
Before pursuing her academic career, Gizem worked in industry as a director of global consumer insights at The Estee Lauder Companies and a manager of consumer insights at Procter & Gamble. She holds a PhD in marketing from the Marshall School of Business at the University of Southern California, an MA in psychology from New York University, an MBA from Ozyegin University, and a BA in business administration from Bogazici University in Turkey.
Preferred Name: Gizem
Hometown, State, Province, Country: Izmir, Turkey
Previous Academic Institution or Company: Yale University, University of Southern California, New York University
What area of business and business education most inspires you?
My passion lies in exploring the human element in business. I’m captivated by how psychological factors shape people’s judgment and decisions as consumers. I’m thrilled to uncover the powerful psychological forces guiding behavior in organizations and markets. This fascination sparked my academic journey and fuels my ongoing passion for research in this space.
What can Fisher students expect from you as an instructor?
As an instructor, I create a dynamic, engaging learning environment that challenges students to think critically and apply concepts to real-world business problems. Drawing from my international experience at Procter & Gamble and The Estee Lauder Companies, I relate to diverse business challenges, making my class relevant for future global leaders. Students can expect interactive lectures, hands-on projects and active learning strategies like case analyses and simulations. I prioritize mentorship, approachability and supporting students’ career goals. My aim is to inspire curiosity, sharpen analytical abilities and empower students with the knowledge and tools to thrive as business leaders, prepared to tackle complex challenges in their marketing careers.
Please share some professional awards/accolades/recognition of which you are proud.
During my PhD training, I taught consumer behavior at USC and received the highest teaching award from USC’s Marshall Business School. For research, I was invited to give a talk at the Nobel Prize Symposium in 2023 and presented my work on drivers of misinformation. Also, my research is featured at many news and consumer outlets such as Forbes, The Conversation and Psychology Today.
At a high level, please share your area of research and expertise if applicable.
Broadly speaking, I am interested in judgment and decision-making. In one research stream, I dive into the world of social media, investigating what drives users to create, share and engage with content. This content may involve accurate and sometimes inaccurate information (i.e., misinformation). Another stream unpacks the psychology of online reviews, revealing why people write them and what makes them resonate with readers. I’m also excited about nudging consumers towards more sustainable choices.
At Procter & Gamble and The Estée Lauder Companies I conducted applied research to understand consumer behavior in Europe, Africa and the United States.
Tell us about some of your hobbies and interests.
I am an avid runner, cyclist and swimmer. I have completed 15 marathons, many triathlons and a half IRONMAN so far. I also enjoy hiking and reading on the beach.
Please share a fun fact about yourself.
I love cats and have adopted three in the last 20 years. One of them still lives with me and his name is Beefie (short for Beefsteak). I have lived in four of the seven continents (Asia, Europe, Africa, and North America) and traveled to 36 countries so far.
![Jeffrey Dotson headshot](https://s3.us-east-2.amazonaws.com/files.fisher.osu.edu/public/inline-images/Dotson_Jeffrey%20square.jpg?VersionId=L253lF2hmWoFL14laEEGSVqO853bEhN1)
Jeffrey Dotson has spent the past 11 years at Brigham Young University as the William F. Edwards Professor of Marketing in the Marriott School of Business. His research focuses on the development and application of Bayesian statistical methods to a variety of theoretical and applied marketing and management problems. His research has been published in leading academic journals including Marketing Science, Journal of Marketing Research, Journal of Marketing, Quantitative Marketing and Economics, Strategic Management Journal, Journal of Interactive Marketing, and Journal of Retailing.
Jeffrey has taught MBA-level courses in marketing research, marketing analytics, pricing strategies, customer relationship management, survey research, and advanced analytics. He received his PhD in quantitative marketing from Fisher and holds an MS in statistics and an MBA from the University of Utah. He received his undergraduate degree in economics at Southern Utah University. Prior to joining BYU, he was a member of the faculty in the Owen Graduate School of Management at Vanderbilt University. He has extensive professional experience conducting research and consulting projects with many companies including General Mills, General Motors, Google, Microsoft, Qualtrics, Traeger Grills, Marriott, Nissan and The Gap.
Preferred Name: Jeff
Hometown, State, Province, Country: St. George, Utah
Previous Academic Institution or Company: Brigham Young University
What area of business and business education most inspires you?
I am currently fascinated by the potential impact that generative Artificial Intelligence may have on all business functions including mine (marketing).
What can Fisher students expect from you as an instructor?
I am a big believer in the importance of experiential learning. Students are best able to internalize many business concepts when they are given a chance to apply them to the real world. This can happen through the use of cases, class projects, field studies, etc. Each class I teach will have some form of experiential learning integrated into it.
Please share some professional awards/accolades/recognition of which you are proud.
When I gave my job talk at Ohio State last year, Greg Allenby said that I was his "fifth-favorite student." If you know Greg, that is high praise!
At a high level, please share your area of research and expertise if applicable.
My research focuses on the development and application of Bayesian statistical methods to a variety of marketing and management problems. Many of my current projects are exploring how generative AI tools can be integrated into traditional approaches to causal inference and measurement.
Tell us about some of your hobbies and interests.
My family and I are moving into a small Usonian home in Worthington that was built in 1958. Most of my free time (for the foreseeable future) will be devoted to restoring the home to its former glory.
Please share a fun fact about yourself.
I completed my PhD at Ohio State in 2009. Coming back to Fisher is a little like coming home, although everything (including me) shows about 15 years of wear and tear.
![Mingyung Kim headshot](https://s3.us-east-2.amazonaws.com/files.fisher.osu.edu/public/inline-images/Kim_Mingyung%20square.jpg?VersionId=S8YgYb0YoIG0.a4Ue3DKNCDyoEPuNzue)
Mingyung Kim is primarily interested in developing novel extensions of statistical and machine learning methods to address a broad array of marketing problems. These problems include statistical method issues in marketing, open issues arising due to the availability of new data types, and their implications for marketing decision makers. To tackle these issues, she adapts and extends modern Bayesian nonparametric and machine learning methods.
She is currently a PhD candidate in marketing at The Wharton School of the University of Pennsylvania. She received her MA in statistics from the University of California at Berkeley and her BBA and BA in applied statistics from Yonsei University.
Preferred Name: Mingyung
Hometown, State, Province, Country: South Korea
Previous Academic Institution or Company: The Wharton School of the University of Pennsylvania
What area of business and business education most inspires you?
Marketing.
What can Fisher students expect from you as an instructor?
Students can expect to learn marketing analytics through hands-on experiences. I believe such learning by doing is an ideal way for students to learn how to extract meaningful insights from marketing data.
Please share some professional awards/accolades/recognition of which you are proud.
I won the 2023 INFORMS Society for Marketing Science Doctoral Dissertation Award. I am a finalist for the 2024 ASA Statistics in Marketing Doctoral Dissertation Award.
At a high level, please share your area of research and expertise if applicable.
I am interested in developing novel extensions of statistical and machine learning methods to address a broad array of marketing problems.
Tell us about some of your hobbies and interests.
I like taking long walks.
Please share a fun fact about yourself.
I love shopping and math, which has led me to pursue a career in quantitative marketing.
![Jimin Nam headshot](https://s3.us-east-2.amazonaws.com/files.fisher.osu.edu/public/inline-images/Nam_Jimin%20square.jpg?VersionId=GZy1AVN2pxEEIwDeaw27gu0kiQ39t1.F)
Jimin Nam received her PhD in business administration (marketing) from Harvard Business School. Her research investigates how firms’ responses to societal developments ― like sociopolitical events and technological advancements ― can foster or strain consumer-firm relationships. Jimin explores these topics using a variety of methods, including qualitative interviews, online and field experiments ― pairing traditional behavioral and survey methods with machine learning techniques.
Prior to her academic career, Jimin worked at the Federal Reserve Bank of Boston. She also received degrees in economics (BS) and mathematics (BA) from Arizona State University.
Preferred Name: Jimin
Hometown, State, Province, Country: Seoul, South Korea
Previous Academic Institution or Company: Harvard Business School
What area of business and business education most inspires you?
Marketing, Consumer Behavior, Communication.
What can Fisher students expect from you as an instructor?
Students should expect me to be a fair instructor, who listens to all her students and engages them to learn from each other.
At a high level, please share your area of research and expertise if applicable.
My research topic area lies in consumer psychology/behavior to marketing communications (e.g., corporate announcements, news, customer service interactions). My methods expertise lies in experiments and survey design.
Tell us about some of your hobbies and interests.
Pilates and cooking.
Please share a fun fact about yourself.
I used to train to be a competitive pianist.
Department of Operations and Business Analytics
![Maneesh Reddy Ajjuguttu headshot](https://s3.us-east-2.amazonaws.com/files.fisher.osu.edu/public/inline-images/Ajjuguttu_Maneesh%20square.jpg?VersionId=nxZLbsdavchUMspjmtQJ1mGC052.TqRV)
Maneesh Reddy Ajjuguttu’s teaching interests include operations management, business statistics, supply chain management, logistics and data analytics. He is dedicated to providing students with the skills necessary to tackle real-world business challenges through the integration of econometrics and data analytics into his curriculum.
He earned his PhD in supply chain and operations management from Clemson University, where his research focused on empirical studies of global product reviews, with special attention to customer reviews, e-commerce platforms, economic uncertainty and data analytics. He was an assistant professor of instruction in the management department at Ohio University’s College of Business.
Preferred Name: Maneesh
Hometown, State, Province, Country: Hyderabad, Telangana, India
Previous Academic Institution or Company: Ohio University
What area of business and business education most inspires you?
The area of business and business education that most inspires me is the intersection of supply chain and operations management with data analytics to enhance decision-making processes. Throughout my academic and professional journey, I have been motivated by the transformative impact that effective supply chain strategies and operations management can have on both manufacturing and service organizations.
What can Fisher students expect from you as an instructor?
As an instructor, Fisher students can expect a passionate commitment to equipping them with the quantitative and analytical skills essential for tackling real-world business challenges. I integrate econometrics and data analytics into the curriculum to inspire the next generation of business leaders to make data-driven decisions that enhance operational efficiency and drive business growth. Most importantly, my students will find an instructor who genuinely cares about their success and is dedicated to providing the full support to help them achieve their academic and professional goals.
Please share some professional awards/accolades/recognition of which you are proud.
At Clemson University, I was awarded the College of Business Graduate Teaching Assistant Excellence Award for 2020-2021.
At a high level, please share your area of research and expertise if applicable.
Customer reviews, e-commerce platforms, economic uncertainty, econometrics and data analytics.
Tell us about some of your hobbies and interests.
Archery, numismatics, movies and traveling.
Jane Yi Jiang’s primary research interests encompass marketplaces, new technology, information and data-driven decision-making processes. She maintains strong collaborative relationships with some of the world’s leading companies, utilizing empirical tools such as structural estimation, causal inference and machine learning to address novel business challenges. On a broader scale, she values transparency and effective communication, aspiring to harness their power to uplift individual and community well-being.
Jane joined the Department of Operations and Business Analytics after earning her PhD from the Smith School of Business at the University of Maryland. She holds a BS in physics and a BA in mathematics from Queens College, City University of New York. Earlier in her career, Jane obtained an LLM from New York University’s Law School and practiced as a business lawyer in Beijing, China. Her diverse educational background and professional experiences provide her with a unique perspective that enriches both her research and teaching.
Preferred Name: Jane
Hometown, State, Province, Country: Chengdu, China
Previous Academic Institution or Company: University of Maryland
What area of business and business education most inspires you?
I am most inspired by the field of operations management. Operations management allows for the optimization of resources, enhancement of efficiency and improvement of overall business performance, which ultimately contributes to the success and sustainability of organizations. This area of business education combines analytical rigor with practical application, providing a dynamic and rewarding environment for both teaching and research.
What can Fisher students expect from you as an instructor?
Fisher students can expect to engage with the frontier developments of operations and technology in today’s business world, including cutting-edge topics such as AI and blockchain and their impacts on businesses and society. I will emphasize the use of data-driven tools that are applicable to real-world scenarios, providing students with the skills and knowledge needed to navigate and excel in a rapidly evolving business landscape. My teaching approach will combine theoretical foundations with practical applications, fostering an environment where students can critically analyze and solve contemporary business challenges.
Please share some professional awards/accolades/recognition of which you are proud.
I was awarded of the Allan N. Nash Award for Outstanding Doctoral Student in 2024. My paper, “An Empirical Study of Blockchain-Driven Transparency in a Consumer Marketplace,” has been selected as the finalist of the 2023 TIMES Best Working Paper Competition.
At a high level, please share your area of research and expertise if applicable.
My research interests center around using structural models, causal inference and machine learning tools to address novel business challenges. I am particularly intrigued by the exploration of innovative information design strategies aimed at optimizing decision-making processes and improving operational efficiency within marketplaces. On a broader scale, I deeply value the role of transparency and effective communication, and I aspire to harness their transformative power to uplift individual and community well-being.
Tell us about some of your hobbies and interests.
I enjoy early music and hiking.
Please share a fun fact about yourself.
I have a diverse educational background that spans multiple disciplines, including mathematics, physics, and law. Additionally, I have obtained all possible degrees, from an associate’s degree to a bachelor’s, master’s, and PhD. This extensive academic journey has provided me with a wide-ranging perspective and a deep appreciation for interdisciplinary learning.
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