Fisher College of Business
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Supply Chain Management Program

Ponte Vedra Beach, Florida - April 27 - May 1, 2009



The Supply Chain Management Program will be held April 27 - May 1, 2009, at the Hilton Garden Inn in Ponte Vedra Beach, Florida. The fee includes lodging at the Hilton Garden Inn in Ponte Vedra Beach, Florida (Check in on Sunday, April 26, 2009 – Check out on Friday, May 1, 2009). Visit the Hilton Garden Inn website for more information on guest accommodations, directions to the hotel and a list of their amenities:
Hilton Garden Inn Jacksonville/Ponte Vedra

Tentative Agenda
Monday, April 27, 2009

8:00 a.m. – 8:30 a.m.

Registration and Continental Breakfast

8:30 a.m. – 9:00 a.m.

Welcome and Introductions

9:00 a.m. – 10:30 a.m.

Supply Chain Management

  • Importance of Supply Chain Vision
  • Key Processes
  • Developing a Supply Chain Perspective
  • Overview of Seminar

Doug Lambert

11:00 a.m. – 12:30 p.m.

Measuring the Profitability of Customers and Suppliers

  • Major Problems with Corporate Accounting Systems
  • Developing Profitability Reports for Customers and Suppliers
  • Measuring the Impact of Supply Chain Strategies on Corporate Profitability

Doug Lambert

12:30 p.m. – 2:00 p.m.

Lunch

2:00 p.m. – 3:30 p.m.

Customer Relationship Management

  • Why Customer Relationship Management (CRM) is so Important
  • Valuing the Customer Relationship
  • Achieving and Maintaining Strong Relationships
  • Challenges and Opportunities

Doug Lambert

4:00 p.m. – 5:00 p.m.

Supplier Relationship Management

  • Supplier Segmentation
  • Developing the Product and Service Agreement
  • Developing Partnerships with Key Suppliers
  • Leveraging Technologies

Doug Lambert

6:00 p.m. – 8:00 p.m.

Reception and Dinner

Tuesday, April 28, 2009

8:00 a.m. – 8:30 a.m.

Continental Breakfast

8:30 a.m. – 9:30 a.m.

Customer Service Management

  • The Transition from a Transaction Focus to Process Focus
  • Implementing the Product / Service Agreement
  • The Changing Role of Customer Service Representatives
  • Keys to Success

Mike Knemeyer

9:45 a.m. – 10:45 a.m.

Demand Management

  • Demand Management Vision
  • Synchronizing Supply and Demand
  • Managing Uncertainty in Demand
  • Collaborative Planning, Forecasting and Replenishment

Keely Croxton

11:00 a.m. – 12:00 noon

Order Fulfillment

  • Modeling the Order Fulfillment Process
  • Evaluating Logistics Networks
  • Order Fulfillment Performance Metrics
  • Innovation in Order Fulfillment

Keely Croxton

12:00 noon - 1:00 p.m.

Lunch

1:00 p.m. – 2:00 p.m.

Manufacturing Flow Management

  • New Strategies for Manufacturing Flow Management
  • The Manufacturer’s Role in Reducing Supply Chain Inventory
  • How Logistics Organizations Create Value

Mike Knemeyer

2:15 p.m. –
5:00 p.m.

Group Case Work

Doug Lambert, Keely Croxton

Dinner on your own

Wednesday, April 29, 2009

8:00 a.m. – 8:30 a.m.

Continental Breakfast

8:30 a.m. – 9:30 a.m.

Product Development and Commercialization

  • Idea Generation and Screening
  • Developing Cross-Functional Teams
  • Collaboration, Planning, Forecasting and Replenishment
  • Product Rollout
  • Product Development and Commercialization Metrics

Mike Knemeyer

9:45 a.m. – 10:45 a.m.

Returns Management

  • Strategic Value of Returns
  • Returns Metrics
  • Returns and Reverse Logistics
  • Environmental and Legal Issues
  • Avoidance, Gatekeeping, and Reducing Disposition Cycle Time

Doug Lambert

11:00 a.m. – 12:00 noon

Conducting Assessments of the Supply Chain Management Processes

  • The Process Assessment Tools
  • Planning and Assessment
  • Keys to a Successful Assessment

Keely Croxton

12:00 noon - 1:00 p.m.

Lunch

1:00 p.m. – 2:00 p.m.

Implementing and Sustaining the Supply Chain Management Processes

  • Implementing the Supply Chain Management Processes Across Organizations with Different Management Methods and Structures
  • The Structural and Behavioral Management Components
  • Process Implementation and Maintenance
  • Assessing Performance

Doug Lambert

2:15 p.m. –
5:00 p.m.

Group Case Work

Doug Lambert, Keely Croxton

Dinner on your own

Thursday, April 30, 2009

8:00 a.m. – 8:30 a.m.

Continental Breakfast

8:30 a.m. – 10:00 a.m.

Modeling the Integrated Supply Chain

  • Using Models to Make Strategic Network Design Decisions
  • Success (and Failure) Stories
  • Managing the Modeling Process
  • Resource and Data Requirements

Keely Croxton

10:30 a.m. – 12:00 noon

Developing Supply Chain Metrics

  • Developing Supply Chain Metrics
  • Linking Process Metrics to Shareholder Value and the Strategic Plan
  • Measuring Performance Across the Supply Chain

Doug Lambert

12:00 noon - 1:00 p.m.

Lunch

1:00 p.m. – 2:00 p.m.

Supply Chain Mapping

  • Relationship-based Maps
  • Activity-based Maps
  • Facilitating the Development of Relationship-based Maps

Doug Lambert

2:15 p.m. –
3:15 p.m.

Lean Thinking and Supply Chain Management

  • Fundamentals of Lean Management
  • Lean Thinking and Supply Chain Management
  • A Broader View of Waste

Gary Ridenhower

3:30 pm –
5:00 p.m.

Developing and Implementing Partnerships in the Supply Chain

  • The Importance of Partnerships for Successful Supply Chain Management
  • The Partnership Model
  • Using the Model to Tailor Businesses
  • Lessons Learned

Doug Lambert

6:00 p.m. – 8:00 p.m.

Reception and Dinner

Friday, May 1, 2009

8:00 a.m. – 8:30 a.m.

Continental Breakfast

8:30 a.m. – 10:00 a.m.

Implementing Supply Chain Management

  • Importance of Supply Chain Vision
  • Supply Chain Management Implementation
  • Supply Chain Excellence Initiative
  • Supply Chain Metrics Recommendations / Learning / Results

Gary Ridenhower

10:15 a.m. – 12:15 p.m.

Panel Discussion and Seminar Wrap-Up

Keely Croxton
Doug Lambert
Mike Knemeyer
Gary Ridenhower

12:15 p.m. – 1:15 p.m.

Lunch

Program Faculty

Keely Croxton is Associate Professor of Logistics at The Ohio State University. Her research interests are at the intersection of optimization and supply chain management. She is interested in developing and applying mathematical models in the supply chain and the implementation of supply chain management processes. While at MIT, she was the recipient of a National Science Fellowship and an Eisenhower Fellowship from the Department of Transportation. Dr. Croxton received her Ph.D. from the Operations Research Center at MIT.

A. Michael Knemeyer is an Assistant Professor of Logistics at the Fisher College of Business, The Ohio State University. Michael received a BSBA in Business Logistics and Marketing from John Carroll University, where he was named the Outstanding Logistics Student in his graduating class. His Ph.D. is from the University of Maryland, where he majored in Business Logistics, and minored in Marketing and Research Methods. Michael’s research focuses is on supply chain relationships. His work has been published in Harvard Business Review, Transportation Journal, Journal of Business Logistics, and International Journal of Physical Distribution and Logistics Management.

Douglas M. Lambert is the Raymond E. Mason Chair in Transportation and Logistics and Director of The Global Supply Chain Forum at The Ohio State University. Dr. Lambert has served as a faculty member for over 500 executive development programs in North and South America, Europe, Asia and Australia. He is the author or co-author of seven books and more than 100 articles, including one on partnerships in the December 2004 Harvard Business Review. In 1986, Dr. Lambert received the CLM Distinguished Service Award for his contributions to logistics management. He holds an honors BA and MBA from the University of Western Ontario and a Ph.D. from The Ohio State University.

Gary J. Ridenhower recently retired from his role as Supply Chain Platforms Strategy Development Director after 36 years with a major Corporation. Previously, he was responsible for logistics technology, distribution, customer service, pricing and contract administration, and accounts receivable administration for three divisions. His group interacted with other organizations to meet customer service requirements and maximize asset utilization. He has worked on the development and implementation of Corporate global supply chain strategy. Mr. Ridenhower has a wide range of experience having worked in different functions in several different operating units. He graduated from Dickinson State College in North Dakota and holds a BS degree in Mathematics and Accounting. He is a member of the Council of Supply Chain Management Professionals.

Comments from Past Participants

“Great seminar with relevant material.”
“A lot of value in context.”
“I gained a great deal. I will promote this course within my company.”
“Great course – both information and dialogue.”
“Real world experiences presented.”

Program Cost

The Program fee is $5,350.00 USD. Program fees include hotel for five nights, reception and dinner on the first and last evenings; breakfast, lunch, and breaks each day, a copy of Supply Chain Management: Processes, Partnerships, Performance a comprehensive notebook of seminar materials, as well as a certificate of completion of the program. Other meals will be the responsibility of the participant.

If you must cancel your registration for any reason, a refund of fees less a $750.00 non-refundable deposit will be made, if your cancellation is not received in writing before April 13, 2008. No refunds can be made for cancellations after that date; however, substitution of attendees can be made up to April 24, 2009. Members of the Council of Supply Chain Management Professionals (CSCMP) may attend the Program at a discounted rate. Please call the Program office at (614) 292-0331 for details.

Program content is subject to change without notice. The University reserves the right to cancel the program, in which case a full refund would bemade. Travel and any miscellaneous costs are, of course, the responsibility of each participant. The University assumesno responsibility for airline reservation cancellation penalties.

Registration

You may register by fax, telephone, or online. Prompt written confirmation of registration will be sent. Program class size is limited, and registrations will be accepted on a first-come, first served basis.

Contact Information
Program Director
Program Information

Douglas M. Lambert, PhD
The Raymond E. Mason Chair
in Transportation and Logistics
Fisher College of Business
The Ohio State University
2100 Neil Ave., Rm 506
Columbus, OH 43210
Tel: (614) 292-0331
Fax: (614) 292-0440

Shirley Gaddis
Assistant Director
The Global Supply Chain Forum
The Ohio State University
2100 Neil Ave., Rm 506
Columbus, OH 43210
Tel: (614) 292-0331
Fax: (614) 292-0440

 
The Ohio State University Fisher College of Business