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Initiative for Managing Services

2004 Presentations

2004 Presentations

Below is a list of presentations that Dr. Bendapudi has made this year. The mean and modal evaluations for all presentations were 'excellent.' If you are interested in having Dr. Bendapudi present to your organization, please email her at: bendapudi_1@fisher.osu.edu .

Panel Member on "Intense Client Focus," Convergys Corporate Kickoff Meeting, November 9, 2004, Orlando, Florida.

"Competing through Service," Ohio Attorney General's Office , November 3, 2004, Columbus, Ohio.

Presentation on "Service Failure & Recovery," Managing Service Brand Relationships Program, Fisher College of Business Executive Education & IMS, October 26, 2004, Columbus, Ohio.

Presentation "Stand by Your Brand: A Wawa Inc. Case Study," National Association of Convenience Stores SHOW, October 19, 2004, Las Vegas, NV.

Presentaton on "The Living Brand," Fisher College of Business Executive Education Breakfast Club, October, 14, 2004, Columbus, Ohio.

Presentation on Best Practices, Future of International Convenience Retailing Conference , September 22, 2004, London, UK.

Keynote speaker, 3rd Annual Conference, Queen's School of Business, Queen's University , September 9-11, 2004, Kingston, Ontario, Canada.

Presenter, Jo-Ann Stores, Inc. Senior Leadership Meeting, August 24, 2004, Hudson, Ohio.

Presenter on "Value Pricing: Navigating the Free-to-Fee Transition for B2B Services," Penn State's SMEAL College of Business' Institute for the Study of Business Markets Academic Workshop "New Priorities and Challenges for Business-to-Business Marketers," August 5-6, 2004, Harvard Business School, Boston, Massachusetts.

Presenter, AMA Sheth Foundation, 39th Annual Doctoral Consortium, June 19, 2004, College Station, TX.

Plenary Session Presenter on "B2B Services," QUIS 9 The 9th International Research Symposium on Service Excellence in Management , June 15-18, 2004, Karlstad, Sweden.

Presenter on "The Living Brand," Retail Forward Intelligence System Strategic Outlook Conference Growing into 2010 , May 13, 2004, San Francisco, CA; May 25, 2004, Chicago, IL; May 27, 2004, New York, NY.

Presenter on "Product Development and Brand Management," AMA Marketing Essentials, May 20, 2004, Columbus, Ohio.

Opening speaker, Ohio Banker's Day, Ohio Department of Commerce, Division of Financial Institutions, April 2004, Columbus, Ohio.

Keynote speaker, Ohio Association for Healthcare Quality , April 30, 2004, Columbus, Ohio.

Organized sessions and presented "Case studies on Service Culture" at the National Association of Convenience Stores Leadership Assembly, March 14-17 2004, Laguna Niguel, California.

Panelist, AMA Winter Marketing Educators' Conference, February 2004, Scottsdale, AZ.

Presenter, Ohio State University, Winter College for alumni, January 2004.