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Frontiers in Service ConferenceFounded in 1992 by Roland Rust, the Frontiers in Service Conference is considered by many to be the world's leading annual conference on service research. The conference has a very global nature, and generally draws attendees from 35 countries or more from around the world. It is sponsored annually by the Center for Excellence in Service at the University of Maryland. 2011 Frontiers in Service ConferenceWe value your feedback. Please take the Conference Attendee Survey now! Frontiers in Services Conference PhotosTake a look back at the 2011 Frontiers in Services Conference.
Highlights Video
Presentation: Frontiers in Customer Equity Management Presentation: The O.P.E.N Brand Imperative
The Frontiers in Service Conference features a unique international mix of business people and academics, and a cross-functional list of topics, including service science, service marketing, service operations, service human resources, service information technology, e-service, service innovation, and customer relationship management. Speakers at the conference include many of the leading service experts, including high-ranking executives and prominent academics from around the world. Services Doctoral ConsortiumThe Services Marketing Special Interest Group (SERVSIG) of the American Marketing Association (AMA) is pleased to announce the 18th annual Services Doctoral Consortium, preceding the Frontiers in Service Conference, to be held at Ohio State University, Columbus, Ohio. This year, the consortium will start with a welcome reception at 5:00 PM on Wednesday, June 29th, and will continue with sessions from 8:00 AM to 5:00 PM on Thursday, June 30th. The consortium will highlight unique opportunities for doctoral students to “speed pitch” their research ideas to multiple scholars in the field of services marketing. Breakout sessions, lunch and mentoring groups will provide many opportunities for doctoral students to receive feedback and questions on their research topics. The consortium is designed to help doctoral students, new faculty, and researchers and managers from the service industries in their careers in services marketing. By promoting an intimate and collegial atmosphere, the consortium provides a wonderful opportunity for participants to interact with the field's leading scholars and the up-and-coming. The consortium is supported by registration fees and donations from Arizona State University’s Center for Services Leadership.
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