Heidi Shull is a Senior Lecturer of Management and Human Resources at the Max M. Fisher College of Business at The Ohio State University. Prior to joining Fisher and transitioning her career to teaching, Heidi spent 13 years providing clinical leadership to the veterinary industry including with the College of Veterinary Medicine at The Ohio State University as an Assistant Director and Practice Administrator. While working in veterinary medicine, she also spent several years teaching business courses at a community college. Heidi continues to work lightly in the veterinary field through local consulting. Heidi was a non-traditional student who completed her own education in business while working and raising a family. She earned her MBA to excel in her veterinary career, but it was in this program that she became inspired to explore teaching. Heidi is passionate about inclusive teaching, leadership, small business management, and the growing role of sustainability in business and society. She teaches Attracting and Retaining Customers in Health Sciences in the Graduate Business Minor in Health Sciences program, as well as the undergraduate business courses Strategic Management and Sustainability in Business.