Author: Jessi Reynolds

May 07, 2014
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I GRADUATED!This past weekend was such a mix of emotions, family, friends, graduation celebrations -- and lots of food and good times. Maybe a little bit too much food and good times, but hey, it was graduation!Reynolds family at graduation!On Saturday, May 3rd, the Fisher College of Business held its "hooding ceremony" for all graduates. It was a great ceremony, and perfect for family, friends and loved ones to attend. The hooding ceremony (or pre-commencement) occurred at Mershon Auditorium, and is the first step of graduation weekend.
April 04, 2014
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On March 21, 2014, Innovation Fisher and the Association of Marketing Professionals present INNOVATION CAMP 2014 to a group of approximately 200 students and business professionals.The speaker line-up was phenomenal:Sucharita Mulpuru, VP and Principal Analyst of Forrester ResearchCathy Lewis, VP and CMO of 3D Systems Corp.A panel discussion - "Marketing Columbus as an Innovative City"Daryl Butler, Director of Brand Marketing for Beats By Dr. DreEach speaker and discussion brought a different outlook and great takeaways of marketing and innovation in today's world.
February 14, 2014
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Last week was a whirlwind at school - with a ton of fantastic opportunities to have small-group chats with inspirational leaders.Don't believe me?Monday - lunch with Melisa Miller, President of Alliance Data (and my future boss!) with a small group from my Advanced Leadership ClassTuesday - Super Bowl Ad Review with AMP and a few marketing professorsWednesday - lunch with Jeff Eldersveld from the Columbus Blue Jackets - data analytics meets marketingThursday - lunch with Dr. Angela Joyner, Vice President/General Manager at ConAgra Foods, Inc., courtesy of the Black MBA AssociationTold you.
February 13, 2014
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A couple weekends back I volunteered for the 2014 Internal Case Competition. It was a great experience to set back and time - much less stressful that last year where my group and I were frantically trying to create a strategic plan, marketing campaign and solid finances for a fake perfume company.I am a a big fan of case competitions - I even traveled to Calgary, Canada last year to complete in the Haskayne 24 Hour Case Completion with the Haskayne School of Business.
February 07, 2014
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On January 29, I was able to attend the Middle Market Student Summit - it was a great opportunity to learn more about a strong, but often over-looked, market. There is a Middle Market Summit, but this event is geared specifically towards students in a more casual setting.As I learned, the U.S. Middle Market is a mighty force to be reckoned with. It is comprised of nearly 200,000 businesses that all have an annual revenue of $10MM -- $1B. They are 1/3 of all US jobs and contributed more than 1.2 million new jobs last year.