Picture twelve teams, eight judges, two rounds of competition, all in search of one solution—what do you have? The Fisher College of Business MHRM Internal Case Competition! Every October, students form teams to compete against one another to solve an HR-related business problem. While this is a requirement for graduation of the MHRM program, this event allows first- and second-year students to take what they have learned in the classroom and apply it in a real-world context.
This event was sponsored by PepsiCo, who presented us with an introduction to their organization, supply chain operations, and the competitions business case at 8 am on Friday. The business case was related to a current proposal the company is working on for their plant operations. It was each team’s responsibility to decide whether or not PepsiCo should add a new role to their organization structure. This decision had to take in consideration the following: change management strategy, organizational design, training and development opportunities, and financial implications.
Once the case was revealed, the teams had about 30 minutes for Q&A. From then on, the competition had begun they had 24 hours to create their own unique solution for the case. During this 24-hour period, the teams worked hard and long into the night in breakout rooms brainstorming and discussing potential solutions. We were fortunate enough to have the second-year students who coordinated the event feed us and deliver us snacks throughout this period.
Early the next morning, each team returned to present their solutions in front of a panel of PepsiCo and industry professionals. To keep things fair, no one knew what time they were going to present until the morning of so each team had to arrive equally prepared. There were two rounds of presentations, the first round divided all the teams into three separate groups, essentially to compete against one another to make it to the final round. Those who were declared the best in each group then moved on to present their solution in front of the entire class, a handful of professors, and a panel of judges. After the final presentations were delivered, the winners were declared and there was a networking opportunity following the event with all the judges.
Having competed in this year’s case myself, I can definitely say it was one of the most challenging yet exciting events of the semester thus far! I’m happy to announce that my team won the case competition and now has the opportunity to participate in the External Case Competition that is held in the spring. The top three final teams are also invited to have lunch with the Dean of the College of Business.
Not only was my team able to take what we learned in the classroom and apply it to this case but allowed us to practice our creativity, critical thinking, and presentation skills. Truly simulating what the atmosphere would be like if a manager came to you in the workplace and needed a problem solved in a short timeframe. Participating in case competition also gave us the opportunity to implement and experiment with new ideas that we may have been otherwise afraid to apply in a classroom setting. We were able to treat it as a learning experience rather than a grade.
Additionally, being questioned, critiqued by and given feedback from actual leaders in industry only made it a more valuable experience. I would highly recommend students of all ages to go outside of the classroom and get involved in professional development opportunities such as case competitions. No matter the outcome, it will be a new experience, a chance to network with others, further develop your professional skills and is a great way to build your resume. As always, thank you for reading!