Sustainability

Sustainability is the new buzzword. We hear it everyday! Sustainable enterprise, sustainable transport, campus greening and what not. And everybody wants to add their two cents to this topic.

Some start their own green ventures, some join NetImpact, while some of us are blissfully ignorant of the whole thing. We always think of these issues at a macro level, and think of strategies to mitigate the problems that development has brought onto us. However, sustainability is more than a business plan – it’s a way of thinking.

How much do we think about the wastage that we have in our daily lives?

Turn off the tap when you are not using the water, turn off the light when you’re not in the room, switch off that car engine at a red light, turn off your laptop at night… you get the point. Just make sure that anything which you are not using doesn’t go to waste.

Use less of paper and plastics where possible. And if you do use artificially manufactured stuff, try to recycle it. I separate my bottles, cans and paper from my trash and recycle them.

Simple gestures on our part can go a long way in going green. These are all small things which when viewed collectively over a period of time or when practiced by a lot of people can help reduce the burden on the environment.

Remember – sustainability starts at home. It’s not something that B-school has to teach us. It’s completely useless to sit in boardrooms and talk about sustainability if you can’t turn off the tap when you are brushing your teeth!



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