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International Journal of Research Marketing-Best Paper Award

Published: 2012-05-30

Visiting Professor, Peter Ebbes was recently presented with the Best Paper Award 2011 by the International Journal of Research Marketing. “Enhancing marketing with engineering: Optimal product line design for heterogeneous markets,” was a collaborated project between Jeremy J. Michalek, Peter Ebbes, Feray Adigüzel, Fred M. Feinberg, Panos Y. Papalambros.

Congratulations on receiving this award.