L Brands is a Fortune 500 company headquartered in Columbus, OH. We also have a campus in New York City, and you can find their stores around the world. Most people, especially those outside of Columbus, have never heard of L Brands, but they are sure to know, if not shop at, at least one of our stores.
L Brands is now home to five distinct brands. We used to own other brands like Express and The Limited, but now we focus on these core five.
Victoria’s Secret is known for bras and panties. Most of you reading this have probably heard of the store or maybe you’ve seen the annual VS Fashion Show. PINK, the brand aimed at college girls, began in Victoria’s Secret stores but now has stand-alone stores. PINK specializes in lounge wear, sleepwear, and tanks and tees.
Bath and Body Works sell soaps, antibacterial gels, and home fragrances to name a few. This brand began as a table in an Express store, but now they are all stand alone.
La Senza is one that most Americans don’t know about. It is L Brands’ lingerie, panty, and bra brand in Canada. Right now, there are no stores in the U.S., but there are a few in other countries.
Henri Bendl is a designer handbag brand based in New York City. (I just bought my first Bendl bag, and I’m in love. Clearly Taylor Swift agrees with me.)