‘Power of Habit’ author Duhigg set for 2018 summit keynote

duhigg, charles

When New York Times investigative reporter Charles Duhigg took the stage at the Center for Operational Excellence’s first-ever Leading Through Excellence summit to share insights from his book The Power of Habit, he probably didn’t realize he was on the cusp of a breakthrough.

A mere three days after his summit keynote, he was part of a team at the Times awarded the prestigious Pulitzer Prize for the newspaper’s series on Apple’s business practices and the changing global economy. At the same time, The Power of Habit was ramping up for a blockbuster run as a pop-science phenomenon that kept it on the bestseller list for more than a year.

In 2018, Duhigg’s journey brings him back to Ohio State.

Duhigg will serve as the featured keynote at COE’s sixth-annual Leading Through Excellence summit, set for April 10-12 at the Fawcett Center. Opening the second day of the summit on Wednesday, April 11, Duhigg will be presenting insights from Smarter Faster Better: The Transformative Power of Real Productivity, his Power of Habit follow-up.

In Smarter Faster Better, Duhigg explores why some people and companies – from CEOs and four-star generals to FBI agents and Broadway songwriters – get so much done. Duhigg in the book posits that it’s not how the most productive among us act – it’s how they view the world and their choices. In the introduction, he calls Smarter Faster Better “a book about how to recognize the choices that fuel true productivity.”

Duhigg will be one of four featured keynotes at the summit. Additional speakers are set to be announced at COE’s Sept. 15 seminar. Registration for the 2018 summit is scheduled to open Dec. 8.

Click here for a look back at COE summit 2017.

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