Tip: Join Student Government

This year, in the spirit of involvement, I decided to join the Master of Human Resource Management (MHRM) student council. Every graduate program here at the Fisher College of Business (including MBA, MHRM, MAcc, SMF) has its own council representation that is responsible for being the collective “voice” for the students in the program.

Each council is comprised of students who are elected by their classmates. For 2-year programs like MHRM and MBA, the council is primarily 2nd-year students. For 1-year programs like MAcc and SMF, obviously all council members are in their first year. Each council decides how to delegate responsibilities amongst members and establishes the scope of what they hope to accomplish as a team over the course of the year.

Meet the MHRM Council

“Chief of Everything”

Kate Clausen – President

“Comedic Relief”

Jen Marchese – VP, Professional Development

“Queen of Funds”

Megan Condon – Treasurer

“The Details”

Kelly Mayer – Case Comp. Co-chair

“Stubborn Negotiator”

Irinka Toidze – Case Comp. Co-chair

“The Height”

Matt Shaffer – Social Chair

Obviously, we have a good time. But we also take our jobs very seriously. I view the role of MHRM Council as the heartbeat of the MHRM program. We are the eyes and the ears of the students, and it’s our responsibility to keep the pulse of what Fisher students are experiencing, saying, and feeling about the MHRM program. Then, the most important part: what we do with that information.

I think our most noble duty is to represent the interests of the students by passing along feedback to faculty and staff with regard to possible additions or revisions to the program. In a field where technology advancements are affecting nearly every aspect of what HR professionals do—recruiting, talent planning, compensation, training, you name it—it is critical that our curriculum is agile enough to keep up with current best practices. And I feel fortunate to belong to a school that respects its students and actively listens to our suggestions.

Beyond being a bridge between students and faculty, the MHRM council also puts on additional events to engage outside of class and keep the Fisher MHRM community alive. This year, we’ve had football tailgates, pumpkin picking, bar crawls– and this week, we went to a comedy show.

For professional development, we just had our first event of the year. It was a TED Talk-inspired event (no surprise for those of you who know my obsession). The idea was inspired by some feedback we had heard from last year—students want more opportunities to engage with smaller companies that may not have a presence on campus, and they want to do it in ways other than traditional networking. So we brought in HR Professionals from Jeni’s Splendid Ice Creams, Marathon Petroleum, CoverMyMeds, and Cardinal Health to talk about innovative things they are doing in the HR space. It was really exciting to be able to interact with some folks we don’t normally get exposure to and the event was a great success.

On the whole, it is really rewarding to be able to give back to a program that has served me well in my time here. It also gives me a chance to stretch my leadership muscles in preparation for future roles I may have.

Experiential Learning in the Community

One of the main reasons I decided to pursue the full-time MBA at Fisher was because of the many experiential learning opportunities offered, especially the GAP international consulting experience. However, little did I know that other opportunities would present themselves even within our first semester here!

One afternoon, while exploring the events on our Event Hub webpage, I stumbled across an information session to get involved with “Fisher Serves” and engage in a consulting project for a local non-profit. Fisher Serves is a student-run organization committed to promoting awareness and connecting Fisher students to service-based opportunities in the community. The information session I signed up for was about working  on a consulting project for the Columbus Museum of Art.

After attending the session, I realized what an opportunity this would be to not only get more involved in my new community and engage in the art scene of the city, but also build relationships with students outside of my core team and apply some of the key concepts we’ve been learning in class.

http://www.columbusmuseum.org/host-your-event/plan-your-event/

After a group meeting and tour of the museum with museum staff, we’re working in two teams to help improve museum event revenues and the café experience. It’s been a great opportunity working with the Fisher Serves team and we’re excited to build out strategies for the museum moving forward. Hopefully, you will see some of our new ideas come to fruition at the museum next year!

Hopping around Columbus

I love to be involved. By the end of my undergraduate career at Cornell University, I was an active member of five different student organizations. So, when choosing an MBA program, I had to be sure that there were ample opportunities for involvement. When I arrived at Fisher, I quickly realized that there are more student organizations than I could ever hope to join… and that’s a good thing! I’m currently a first-year leader for Fisher Graduate Women in Business (FGWIB) and the Association for Marketing Professionals (AMP), as well as a member of the Fisher Sports Business Association. I also joined the Ohio State Hunt Seat Equestrian Team, a club sports team. Am I really busy? Definitely, but I love every minute of it!

My AMP membership has been particularly rewarding. It’s incredibly valuable to me as a marketing student, as the second-year leadership team has gone out of its way to help everyone looking for marketing internships (myself included), from recommending companies to resume reviews and internship workshops. The club also organizes annual visits to companies in Columbus and nearby Chicago called a “Marketing Hop.” I was fortunate to participate in the Columbus Marketing Hop over fall break, and it got me very excited for what’s to come in Chicago in December. We visited three companies – The Oneida Group, Homage and Alliance Data – with a lunch stop at Easton and a happy hour at Land-Grant. Here’s a rundown of our action-packed day:

The Oneida Group

As a young, single student who has yet to “settle down” and with a limited budget, my current sets of dishes consist of a random mix of boring white plates, some very basic silverware, and a collection of glasses from my parents’ attic in New York. My cooking skills are less than stellar, and my tiny kitchen barely has enough storage space for both me and my roommate. Needless to say, cutlery and cookware aren’t things I spend much time with. But as soon as I walked through the door of The Oneida Group’s new office in downtown Columbus, I felt inspired to become the next Martha Stewart. CMO Jeff Jarrett and Director of Retail Marketing & Innovation Sean Gibson gave us a sneak peek at Oneida’s upcoming marketing campaigns, and we all took home an Anchor Hocking LifeProof water bottle.

Homage

Next stop was Homage, a clothing company that specializes in retro t-shirts. It also makes a lot of clothing for sports fans and being a Columbus-based company, that includes apparel for the Columbus Blue Jackets, Columbus Crew, and of course, the Ohio State Buckeyes. We took a tour of the company’s warehouse and office space – complete with a wall of the employee’s favorite t-shirts – and talked to the marketing staff about their strategies. On our lunch break in Easton, we were able to check out one of Homage’s stores and get some swag.

Alliance Data

Our final, official stop of the day was Alliance Data, specifically the card services division. Alliance Data is responsible for numerous loyalty programs and collects data to help a wide variety of companies in their marketing campaigns. We were first brought into the Innovation Lab where we got a first hand look at some prototypes Alliance Data was testing for clients. While I am unable to disclose exactly what we saw, I can say it was almost like getting a glimpse into the future. We wrapped up our visit with a presentation from Tim Sweeney, Sr. Director of Marketing Analytics, on what Alliance is working on as well as a panel and Q&A with Fisher alumni. While our Data Analysis class is not exactly my strong suit this semester, I found myself fascinated by everything Alliance is able to accomplish through data and walked out feeling like we, as future marketers, truly have the power to affect change.

Land-Grant

Sad at the thought of the hop coming to a close, I made my way to Land-Grant along with some fellow AMP members for an optional happy hour and tour of the facilities. While I’m not normally a beer drinker, I’ve started to explore the craft brewery scene in Columbus thanks to the Columbus Ale Trail. Creative Director Walt Keys treated us to some of the most delicious beer I have ever had (still kicking myself for forgetting what it was called) and showed us the brewing facilities that are conveniently attached to its taproom in Franklinton. We also learned about Land-Grant’s start through a successful Kickstarter Campaign and subsequent partnerships with the Columbus Crew and the Columbus Bluejackets. It was amazing to hear how supportive the Columbus community was of this growing business and to see how a grassroots marketing campaign turned into a thriving craft brewery whose beers I recently spotted on the shelves at Kroger.

The Columbus Marketing Hop was a fantastic kickoff to what was, for me, an action-packed fall break. I’m so grateful to be part of an organization that can offer me hands-on opportunities to explore my chosen career path. I’ll be counting the days until the Chicago Marketing Hop in December!

SMF Class Dinner

Just a few weeks ago, we had our first SMF class dinner.  The SMF Council, one of the student organizations available to SMF students, organized a dinner for our whole class at a local restaurant, Hong Kong House.  The Council chose this location because there are many Chinese students in the program and Hong Kong House serves authentic Chinese food (apparently orange chicken from Panda Express doesn’t count).

Fellow SMF students at dinner

More than 40 students showed up for dinner, and I had a great time getting to chat with some classmates outside of Gerlach Hall.  I realized during dinner that I had been failing to take advantage of a great learning opportunity; being exposed to such a culturally diverse group of people brought up some fascinating conversations and exposed me to some new perspectives.  We ordered what seemed like endless plates of food to try, and I can honestly say that I liked every single dish that I tried… 

Look at all of the different dishes that we tried!

… although I found out part of the way through our meal that Cathy, one of my classmates, had asked to make the food much less spicy than it really should be.  She had noticed me chugging water during the first dish and kindly asked them to cool it down for my wimpy taste buds.

All in all, it was a really fun night and I’m really looking forward to our next class dinner!

MAcc Council Fall Fun Event

MAcc Council is a student-run organization which helps students to improve their skills such as time management, communication skills, and event plannings. The Council also works closely with the MAcc program advisor to invite company executives to give presentations to MAcc students as well as help MAcc students to build their professional network.

But there’s also a fun side to the Council! Last week, Council organized a fall event for all MAcc students to take a break from busy school work and go to the Lynd Fruit Farm.

The weather that day was super nice, it was a good way to release all the stress from school work or job searching. The farm has corn mazes, apple picking, a market, and other interesting diversions.

From left to right: Taylor Holden, Dzung Vu, and Courtney Privette. All are MAcc students Class of 2018. (photo credit: Yilin Hao)
Marqus Moye, current MAcc student, Class of 2018 (photo credit: Yilin Hao)
From left to right: Dianru Nie and Jasmine Wei, MAcc students, Class of 2018 (photo credit: Dzung Vu)

The corn mazes were the most fun. There was one designed for kids and one for adults. The latter was pretty big and in order to succeed, we had to collect the stamps that were hidden in the corn maze. The paper that Dzung and I are holding (see below) is the proof that we got all the stamps!

It was definitely a good way to do exercise if you are as lazy as I am.

From left to right: Dzung Vu, Caitlin Duke, Dianru Nie, Jasmine Wei, and Kalen Hess. All current MAcc students, Class of 2018 (photo credit: Yilin Hao)

Looking forward to the next MAcc Council event!

Enjoying Life at OSU

College, especially time in a graduate program, can be a lot of work and consume substantial time out of your day. However, it’s important to keep on enjoying your life and do things that make you happy. Below, I have listed a few things that help keep me sane:

  1. Watching Sports

Coming to Ohio State, you have plenty of opportunity to watch sports, especially if you love college football. Ohio State has, and will continue to have, one of the best college football teams in the country. Most recently, the Buckeyes came off a huge victory over #2-ranked Penn State (they are not our rival, even though Penn State fans may argue otherwise). The Buckeyes were down 18 points late in the second half and came back for the defeat.

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J.T. Barrett – Ohio State quarterback
  1. Playing Intramurals

OSU has a lot of opportunity for students to stay in shape and have fun. Not only do we have world-class recreation facilities, but we have a large intramural presence. We have anything from intramural baseball to intramural inner tube water polo! Personally, I make sure to participate in at least one intramural team each semester.

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My intramural soccer team after winning our first playoff game. That’s me in the back row on the right!
  1. Getting Involved at Ohio State

Get involved, get involved and get involved! Being involved on campus is not only a great way to develop as a professional, but allows you to expand your network and create lifelong memories. Personally, I am the president of my student organization MUNDO. MUNDO is very near and dear to my heart. Moreover, joining as a new member was single-handedly the best decision I made during these past four years. I would highly suggest that you get involved in something you’re passionate about while at Ohio State!

MUNDO
MUNDO – Multi-cultural Understanding through Non-traditional Discovery Opportunities
  1. Making Friends

Being in the Midwest, people are very personable and always willing to include you in their activities. This is one of the main reasons I chose to stay in Ohio for college. Everyone here is so friendly and there is never a dull moment while at Ohio State!

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A few accounting students with Professor Zach at a baseball game

Welcome to Ohio State

Welcome week and orientation at Ohio State is a big thing for both undergraduates and graduate students. As a Master of Accounting student, we have a 4-day orientation prior to when most students come to campus. The orientation is a great way to learn more about the MAcc program, what careers are available– and to get to know your classmates better.

The highlight of my orientation week was when we (the MAcc students) had the opportunity to go to Summit Vision. For those of you who don’t know what Summit Vision is, it’s an outdoor team-building organization located on the outskirts of Columbus.

When we arrived, we were placed in groups of 12 students where we were tasked to traverse through the wilderness of Columbus and take part in a number of team-building activities. Of all the activities, the most exciting activity was the ropes course. Summit Vision has a massive ropes course that even includes zip-lining. My group decided to try the most challenging obstacle! This obstacle required a partner and me to climb 20 feet into the air where we each stood on separate round logs that were positioned in a “V” against one another. Then, my partner and I put our hands out and pushed against one another. As we pushed, we simultaneously took small steps away from the center of the “V”, where the two logs met. As we stepped further and further away from the center, and continued to push against one another, our bodies flattened out and eventually became parallel to the ground. It was an exhilarating feeling knowing you are seconds from falling (even though you are 100% safe) but the only thing keeping you from falling is your partner.

My team at Summit Vision preparing to climb the ropes course
Photo of the specific obstacle we were challenged by on the ropes course

Another great opportunity during Welcome Week is the Involvement Fair. The involvement fair is held annually on the Oval where (almost) every student organization at Ohio State promotes their organization to the whole student body. This year, unlike the first few, I was standing as the president at my booth promoting my student organization MUNDO. (Time for a shameless plug for MUNDO: if you love to travel and/or are interested in learning about cultures, you should check this organization out. It is for both undergrad and graduate students.)

Me at the involvement fair with my student org, MUNDO

Regardless of what interests you, Ohio State has plenty to offer for Welcome Week. It’s a great way for you to mix and mingle with your classmates and to get acquainted with the rest of the student body.

 

Columbus Marketing Hop

As a 2nd-year student in the MBA program, I’ve had the opportunity this year to serve as VP of Programming on the leadership team for AMP, the Association of Marketing Professionals. In the fall semester, I enjoyed coordinating the Columbus Marketing HOP, which started last year as a way to introduce Fisher students to different companies in Columbus and understand how they do marketing.

We like to do the trip in the early fall to expose the 1st-year marketing students as early as possible to different types of marketing careers. The core curriculum marketing class is a quick intro in the fall and isn’t able to deep dive into all aspects of marketing. So, for some students this might be their first introduction to what agencies do or understand how different industries do marketing very differently.

Piada’s Headquarters

This year, we started the morning at Piada, which is a new restaurant start-up founded in Columbus. They have recently expanded from Ohio to Minnesota and Texas to test different markets with their Italian street food, fast-casual concept. We got to hear from Matt Eisenacher, their director of marketing, on Piada’s marketing challenges in being a small start-up dealing with explosive growth. He also compared his experiences in the restaurant industry to his background in brand management at traditional CPG (consumer packaged goods) companies like Nestle and Abbott.

From Piada, we traveled to Perio, which is the parent company of Barbasol and Pure Silk shaving brands. It was really interesting to hear from Amy Litzinger and the team at Perio about their different consumer segments and how that leads them to different marketing tactics. They spoke at length about sports and entertainment sponsorships, which opportunities they choose, and why they do them,(which personally I found very interesting because I didn’t know very much about that side of marketing).

The group at Perio, home of Barbisol and PureSilk

After loading us up with gift bags of shaving cream (thank you!), we stopped for lunch at, you guessed it, Piada! We got to try some of the seasonal specials that Matt talked to us about in the morning, and it was especially interesting to hear from half of our group who had never been to one of their restaurants before!

Baesman’s welcoming moose 🙂

Our last stop of the day was Baesman, a non-traditional marketing agency located in downtown Columbus. I was very excited to showcase an agency to our group because it’s hard to understand the agency lifestyle until you get to see it for yourself. So much creativity and flexible thinking is needed in their roles and that often translates into offices that look very different from the stereotypical cubes of the large companies they typically work for.

Baesman’s focus is on data-mining and creating content based on insights that they glean from their clients’ data. It was fascinating to hear about how their business and focus has changed over the past 5 years when they realized what an opportunity data-led marketing would be.

I worked with Baesman in a couple different capacities before I came to Fisher, and even I learned a lot about their business model, and how quickly things are changing in their industry. We got to hear from their president, Jeff Sopko, about starting the business, and we also heard from Evan Maggliocca, who is in charge of their agency branding. I confess that I had never really thought about how important branding and marketing efforts are for an agency as they compete for new business. I had only viewed them from a client standpoint, and it was great to realize their challenges as a business, and how they’ve set themselves up for success under those conditions.

Even though I’ve lived in Columbus for more than 5 years, I personally benefited from visiting these companies and hearing about their very different marketing challenges and tactics. The students who went on the trip learned a lot too, and were excited about the diversity of the companies we visited. I’m happy that AMP was able to share such variety in our own backyard and get our students thinking in different ways about their marketing career possibilities while exposing them to great companies.

Competing vs Running OSU HR Invitational Case Competition

A unique opportunity the Fisher MHRM program offers is the OSU HR Invitational Case Competition. In the past, we have hosted four other schools: Cornell, Illinois, Rutgers, and Minnesota. However, this year, OSU expanded the competition and invited West Virginia University, University of South Carolina, and Texas A&M University. WOW, eight teams total.

As an MHRM Student I have competed for THE Ohio State University and coordinated the competition. Both opportunities provided a unique opportunity and experience that I could only get here at Fisher. Here’s what was different…

Competing in the competition is the most fun I never wanted to do again, but secretly wanted to at the same time. It’s a strange, self-inflicted torture that I can’t get enough of because I’m inherently really competitive. The sponsoring company, in this case PepsiCo (also a recruiter on campus), provides a real-life, current business problem demanding a robust HR solution. There are many components to think of when crafting the solution including ROI, implementation, and possible challenges. This competition is unique because it forces you to think outside the box. For example, if during brainstorming all four team members come up with the same idea, that means the other teams (a.k.a. the competition) have already thought about it too, and you need to come up with something more creative. Right before presenting to the judges, you can’t help but have a nervous adrenaline rush because you’ve really only prepared for 24 hours. Yet, at the same time, you know your team is going to present with such conviction in what you came up with. Participating in this competition during my first year in the MHRM program was a unique opportunity to gain exposure to business challenges I faced during my internship over the summer. Our dream team placed 2nd in the 2016 Invitational and I could not have loved the experience more. I have leveraged this experience, and I wanted to make it just as great for the students that would be on the OSU team the next year. So, why not run case comp?!

2nd Place: OSU HR Invitational Case Competition Dream Team Circa 2016 + Coach Ankerman

The MHRM Council is an opportunity to be involved with a student organization that contributes towards the MHRM Program at Fisher. As a Council member, myself and a fellow classmate organize and execute the two case competitions for the MHRM program: Internal – Fall, and Invitational – Spring. While the internal has been traditionally larger in the past because all of the MHRM students participate, the Invitational is larger in terms of scale because many other programs/schools attend. The two case-competition chairs on Council handle a majority of logistics and coordination for both competitions… This is event planning and execution on steroids. The Invitational (a.k.a. external) has grown in size and this was the sixth annual competition. Overall, running the competition didn’t have the same level of “adrenaline rushing,” but let’s be honest… that feeling is hard to get when you’re the party planner. But I was just as excited for all the teams to get to Fisher, explore Columbus to see how great it is, and be one of the first faces our guests would meet. Another great part about running both the internal and the invitational was the opportunity to sit in on the presentations. As a participant competing, there is a strict rule that prohibits sitting in on other teams’ presentations. However, as one of the two case comp chairs I got to sit in on the presentations and observe teams, judges and Q&A. I felt like I was looking into a fishbowl that I vividly remembered being inside of one year earlier. I learned a business executive’s perspective and where their curiosity comes from around a team’s idea(s).

The winning team! OSU HR Invitational Case Comp 2017 + David Harris (VP HR – Corporate Functions & Strategic Projects at PepsiCo)

Post-graduation, I am sure I’ll be responsible for both presenting new ideas to my company’s executives and responsible for organizing and executing events that involve multiple stakeholders. Both opportunities are very unique to being a Fisher MHRM, and I’m fortunate I had the chance to be a part of both teams for the case competitions – on the team and running the show.

As always, go Bucks!

OSU HR 2017 Invitational: OSU, Cornell, Minnesota, Rutgers, Illinois, South Carolina, West Virginia, and Texas A&M

 

Vroom Vroom VITA

In addition to a wide variety of social activities, MAcc students also have the opportunity to give back to the community through a number of volunteer efforts. VITA, a tax clinic for low income-taxpayers, is one of the most popular community-service options. Participants get hands-on experience with preparing tax returns while making a difference in the lives of many.

I interviewed current MAcc student and VITA volunteer Carly Jackson to get her take on why all MAccers should participate in this great cause.

What is VITA?

VITA is a program where volunteers prepare tax returns for low-income individuals and  families for free.

How can MAcc students get involved?

MAcc students can get involved by attending an interest session during fall semester and then completing the required IRS training. During tax season, volunteers are typically assigned 3-4 volunteer days.

Do you have to have experience with completing tax returns to volunteer?

No prior experience is required!  You will be thoroughly trained and will have an IRS publication with the information you need next to you, so you can use that for reference during preparation. Also, there will typically be people on-site with prior tax preparation experience to answer any questions you have and to help you through the experience.

Can I still do VITA even if I am planning on doing audit post-graduation?

Of course you can! A lot of the people that participate in VITA are planning to do audit. I personally feel that it is advantageous to everyone to learn about the basics of taxes because they’re unavoidable and the more you know, the more equipped you are to handle them. Regardless of your intended career path, learning a little bit about tax preparation and using that knowledge to help others is a great thing to do!

What has been the most valuable lesson you have learned while working the tax clinic?

Surprisingly, the biggest lesson I’ve learned while working at the VITA clinic was not tax-related. One of the clients I worked with was going through one of the toughest times I could even imagine, yet still had the most positive outlook on everything and had a genuine joy in their heart. Working with them taught me to never take anything for granted, and to always look for the good in life, because if you look hard enough, you will find it.

 

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