Archive for November, 2013

Operations, anyone?

Last week I had the opportunity to attend not one, but two Operations related Career Conference events and they were awesome! First, there was the Annual “Links Symposium” sponsored by the Operations and Logistics Management Association, and I volunteered to help organize this event, being a member of OLMA myself.

The half – day event was hosted at The Blackwell Inn, Fisher’s own hotel and Executive Conference Center. This year’s topic was Lean Management, and there were two discussion panels, one for Lean Management in Manufacturing and the other Lean Management in Services. For all the Ops and Supply Chain Majors out there, this was a fantastic opportunity to interact and network

At the OLMA Links Symposium

with the panelists, who were a mix of academic faculty and industry experts from companies such as Greif, Huntington, Cardinal Health etc. To top it all, we had a great moderator – Georgia Keresty, a lean expert with more than 30 + years of experience. 

The very next morning I attended an Operations Career Change Round table event hosted by the Working Professional MBA Program. Fisher’s apt selection of the panelists should not go unmentioned. The 4 WP panelists were each from different areas of Operations – the distribution side, Supply chain side, the IT side and the customer side. It led to a very interesting Q and A session where they shared valuable stories from their work experiences and advice on how we could better ourselves to become ideal hiring candidates for Operations Management roles in top companies.

The biggest perk in attending these kinds of events is that you get to meet such vibrant personalities who are willing to help you in your career any way they can . Drawing from their experiences is a big plus, and ultimately helps you in connecting with more people in the field of your interest. Kudos to Fisher faculty and the COE , for their amazing contributions year after year and a special thanks to Fisher alumni who are so eager to give back to the business community – you are invaluable resources to the current students and one of Fisher’s greatest assets.

And these networking events are right at your doorstep. My advice is to never let these chances slip, because these are golden opportunities that can lead to lifelong career connections. Boy, am I glad I came to Business school :)

With WP alums Megan and Jonathan at the Ops Career Change Roundtable


“The Game” Week

Being a Buckeye means a lot, especially during rivalry week. Every year, Ohio State and That Team Up North compete in one of the most storied football rivalries in the country. Everyone in the states of Ohio and That State Up North feel the excitement and energy that comes with rivalry week. This is definitely true for graduate students in the business school.

As I have walked around campus this week, there have been some noticeable differences in comparison to other weeks during football season. Buckeye students and faculty seem to be wearing more scarlet and gray than ever before. A few brave students with affiliation or allegiance to That Team Up North seem to be more annoying than ever before as they wear the hideous maize and blue. It has even been fun to see a lot of the international students get involved in the sport and the rivalry.

Last night was the annual Mirror Lake jump that takes place on Ohio State’s campus (although the university claims it isn’t sanctioned or sponsored by OSU). Thousands of students, faculty, friends, alumni, and other Buckeye fans turned out to celebrate rivalry week by jumping in a freezing cold Mirror Lake. This annual jump takes place on the Tuesday night before the game and results in lifelong memories for the participants that dare enter the freezing waters of Mirror Lake.

Viewing parties are also a huge part of the rivalry week. When Ohio State is not hosting the game, thousand of viewing parties take place throughout Ohio. Fans invite family, friends, and basically anyone wearing scarlet and gray to watch the game and cheer the Buckeyes on to victory.

This year the game has some additional drama and ramifications as the Buckeyes enter the weekend with a 23 game win streak to Ann Arbor. Not only do they bring an impressive win streak, but they also will enter The Big House as the number three team in the country. The Buckeyes will need a win this weekend and a future loss from either Alabama or Florida State in order to make it to the National Championship. Fans in Ohio feel that Ohio State is deserving of entering the title game, but they will need some help from Alabama’s and FSU’s opponents. Therefore, this weekend I (along with hundreds of thousand of Buckeyes) will be cheering for Ohio State, Auburn, and Florida.

Regardless of who wins, rivalry week is always a fun time to be a Buckeye. However, we all know that it is much more fun when you win. O-H!!

 

 


Experiential Marketing: Hearing An Insider’s Perspective

A class session with Fisher Marketing Professor Shashi Matta is always interesting—you never know what might happen.   This has never been more evident than during yesterday’s Advertising Strategy and Management class; about half-way through our discussion, a guest came to the door.  Professor Matta wrapped up his thought, and then introduced our guest speaker for the day, straight from the airport—Mark Anderson, Chief Experiential Officer at an agency in Los Angeles called Omelet LA.  While he was talking to us about his company and some of the types of work they do, the Fisher Technical Team was setting up a video conference display in the front of the room, and our speaker was joined via teleconference by Molly, who directs the experiential marketing and advertising work on the Windows Phone 8 for Microsoft.  They walked us through the insight, strategy, and specific tactics that they employed when launching the Windows phone last year, specifically their experiential marketing initiative.

As a marketing student looking ahead to a career in brand management, it is always inspiring and educational to see what innovative companies do to reach consumers in powerful, tangible, effective ways.  The way the Windows Phone 8 team looked at consumer contact, social media, and earned media as foundational elements of their integrated marketing mix was extremely interesting.  They talked us through the hard choices they had to make when weighing the ROI of an experiential, innovative campaign against other traditional communication vehicles—these discussions aligned powerfully with the discussions we’ve been having in class about IMC strategy and communication objectives.  It’s always cool to see course material come to life, and we definitely had the opportunity to do that yesterday.


The Family Man (Not Nicholas Cage…)

 

It’s ok…It will be alright.

This is for all of the spouses and parents out there.  I thought coming to Fisher the thing I would get in 2 years would be an MBA, but I quickly learned that I was gaining a whole new discipline in the process.  As a husband and father who wanted to be around his family, I knew coming to business school was going to be challenging both inside and outside the classroom.  However, I feel that having a family has actually made me be better as a student and at home.  The three things I have learned through this process have been:

  1. Time Management: You just have to be good at managing your time.  I don’t have a lot of margins in my life right now, so it’s a sink or swim situation.  Often when you’re in this spot, not having a choice can actually push you to be better than you might have chosen on your own.
  2. Devote time to thinking about what’s important: The forethought you put into what you want to get out of business school is positively correlated (what’s up data analysis!?) with the opportunities you’ll be able to take advantage of while here.  There are a ton of events and if you don’t know what you want things may pass you by without you realizing it.  Better to be prepared and do the heavy lifting on the front end.
  3. Learn to say no: Like I referred to in point #2, there are a ton of events out there.  The temptation is to go to all of them.  It’s a temptation because there are a ton of awesome and interesting events.  Otherwise, it wouldn’t be a temptation, right?  Well, due to family parameters, I can’t go to everything, but I can go to the events I’m really interested in and passionate about.  That’s where the power of saying no comes in.  You have to pick your battles, and part of that is saying no to good things in order to say yes to great ones.

Fisher Wall Street Trip

One of the great opportunities that we have here at Fisher for those interested in a Career on Wall Street is the Fisher Wall Street Trip.  During this trip we had the opportunity to meet with alumni and friends of Fisher at most all the major Wall Street Banks.  We had the chance to meet with individuals from the following firms:

Morgan Stanley
J.P. Morgan Chase & Co.
KeyBanc Capital Markets
Bloomberg
UBS
Goldman Sachs
Barclays
Vertical Research Partners
Waverly Advisors

During these office visits we had the opportunity to talk with a wide variety of people from the analyst level, up to managing director.  This was a great opportunity to ask questions regarding the firms and investment banking in general and was very informative to those who did not know as much about the field.  In addition to the office visits, the office of career management also set up two dinners that gave us the opportunity to network and interact with alumni of Fisher in a more informal environment.  This was a great opportunity to speak with alumni in the industry about their experiences and journey from Ohio to New York City.   Overall, this was a great opportunity that I would highly recommend to any future SMF student interested in a career on Wall Street.

SMF Students in Times Square


Fisher Attracts Top Speakers

In my opinion, one of the biggest perks of enrolling in the SMF program has been the access it provides to Fisher’s impressive list of guest speakers. I am only a few months into the semester and already I have had the chance to hear from equity analysts, investment bankers, and even several CFO’s from big name corporations.

Just a few weeks ago, Robert Green, the CFO of GE Capital (a $46 billion company), came to Fisher. He was in town for the 2013 National Middle Market Summit, which was co-hosted by GE Capital, the National Center for the Middle Market, and The Ohio State University Fisher College of Business. Mr. Green spoke about his strategy and goals as a CFO, as well as offered some advice to the students in attendance. Namely, he recommended that students really connect to their studies, that they stay informed about world news, and that they see the interview process as a two-way street, i.e. try to find a company that reflects your values and meets your specifications rather than just taking any job that comes along.

The SMF program has also hosted several exclusive events. For example, earlier in the year, the SMF students were able to speak with Larry Hilsheimer, the CFO of The Scotts Miracle-Gro Company, which is headquartered in Marysville, Ohio, and coming up in the next few weeks, we will hear from Andy Rose, the Vice President and CFO of Worthington Industries, Inc., a leader in the diversified metal processing industry.

These speakers are such an invaluable resource. I can’t wait to see who will be here in the Spring!


Winter at OSU or How I learned to Stop Worrying and Love the Snow

This is a special blog post. What follows is meant for those of you who will be coming from sunny places and know little to nothing of winter in Ohio.

Snow has finally reached Columbus, much to the joy or dismay of the students, faculty and staff.  The relative beauty of such an occurrence seems to be directly correlated to a few factors. The love one has of snow can, most often, be extrapolated based on the  amount of time one spends scraping ice off of their windshield. Another factor to consider in our little study is the number of winters such a student has spent in similar conditions. Experience can limit error and reduce stress but so can a few helpful hints from a seasoned veteran of the frozen onslaught of the fluffy white stuff.

From someone who grew up in Ohio and who has spent the past 4 years living in the snowiest county in Ohio (which is NOT near Columbus so don’t worry too much) here are a few tips to conquer winter in Ohio.

CAR

1) Own an ice scraper and PUT IT IN YOUR CAR. 

I would actually recommend that you have 2 scrapers. This way if you are not alone you can make your travel companion help you. Additional helpful gadgets are the keychain ice scraper and the extendable ice scraper (A must have for the SUV, Truck or Van driver). The only time you should use a credit card or drivers license to clean a window is under extreme duress.

2) De-Icer Liquid and PUT IT IN YOUR CAR

There is a spray you can buy which helps to de-ice your windshield and it is an AMAZING emergency tool. You can also purchase windshield wiper fluid which contains de-icer. Both are cheap and can become EXTREMELY helpful.

3) Start your car early AND TURN ON THE HEAT

Start your car before you need to leave and allow yourself some extra time to clean your car so you are not late for class. If you’re going to scrape off your car, start the engine, turn the defroster (the setting that looks like bacon in a little square) on full blast all the way to the warmest setting. This will help to a) warm up your car so when you get in it isn’t freezing and b) loosen the ice on your windshield.

GEAR

1) Boots and Socks - Invest in some rubber or winter boots and nice thick socks. Alpaca and wool are good options and there are many places which produce these locally!

2) Coat and Hoodie - For the coat I would suggest wool or something that makes you look like the Michelin Man. Whatever you choose make sure that the wind can’t get through. For the hoodie, go for an OSU hoodie, the OSU Bookstore has some GREAT cold weather selections.

3) Gloves, Scarf and the Fluffiest Hat You Can Find  - I’d stick to Scarlet or Grey! You’re going to want them when you sit through the OSU-Michigan game! 

HOUSE

1) Shovel - get a snow shovel, this may also be used to dig out your car or in a particularly frustrating moment, remove snow from your car.

2)Melting Salt - If you have a sidewalk, driveway or porch this is helpful and can get some of the ice off of your walkway.

The most important thing about this preparation is that each of these items or actions allows you to fully appreciate the beauty of winter in Ohio. The snow is beautiful, making a snowman in the oval is tons of fun and if you’re daring enough to jump into mirror lake before the OSU/Michigan game, you’re going to want a nice warm coat to put on once you’re done. Those who have never spent a winter in snowy weather say it’s like nothing they’ve ever seen. Seeing winter through they eyes of my classmates from warmer climates is like seeing snow for the first time all over again.  Winter is not impossible, it’s not even all that hard. Winter in Ohio just take a bit of forethought to make it successful. Snow can be beautiful and seeing it upon waking up can become a joy rather than a burden, as long as you let it!

 


Fisher Season Premiere

Fisher Season Premiere is a unique recruiting event hosted by the graduate programs office. As a second year full-time MBA student, I was invited to attend this event and serve as a sounding board for many students who are thinking of coming to Fisher.

The potential candidates arrive on campus and spend a few days with faculty, admissions staff, current students, and future students. This provides candidates a detailed view of what their life may be like as an MBA student here at Ohio State. Each evening, dinners and social hours are held for candidates to meet with current students and alumni to ask questions and familiarize themselves with the Fisher experience through the eyes of others.

The last two years I have had the chance to attend and talk with others about themselves and answer any questions they have for me regarding my time and experience at Fisher. Many candidates ask the same questions and try to grasp the feel of how their life could change over the next two years. Aside from all of the fun I had and the new friends I made, it was a serious time to reflect on my answers and my time here as an MBA student. Here are a few of the questions I was asked, and how I responded to each question respectively:

  1. How is the career management office at Fisher?The career management at Fisher is awesome and does their job fantastically. The top companies in the country recruit at Fisher and it is each students’ job to prepare for interviews and know how to answer interview questions. The career management office helps you prepare, they connect you with the right people, and then they trust that you will be successful in obtaining the job of your dreams. 
  2. Do you feel prepared to enter the workforce after your time here at Fisher?Yes, like never before. I have a good amount of experience in my past but the education and knowledge I have received here has been more than I expected. As a marketing and strategy major, I have been very impressed with the professors and how well they command the dynamic of the classroom. Frameworks, processes, tools, and other wisdom have been shared with me that made it possible for me to be successful during my summer internship. I have no doubt that the additional training and knowledge I am receiving during this second year of school will help me be even better prepared to succeed as a business leader.
  3. Why Ohio State? Why not? Everything that a business student could want is offered here at Fisher. Great faculty and staff. A great big city without the city traffic. A wonderful community for families (which was important for me). The list goes on and on. I selected Ohio State because I wanted to know my classmates (small class size), I wanted a top-tier education, and I wanted a school that was strong in marketing management. Ohio State had met all of my criteria and overall it felt right. Sometimes it is best to go with your gut, but in this instance, I didn’t need to. Everything else fell into place and it just made sense.

Hopefully my answers and conversations with those potential candidates last week will help them realize that Ohio State and the Fisher College of Business is the place to be. If anyone else ever has any questions regarding the program, please don’t hesitate to contact me at lundberg_24@fisher.osu.edu.


O-H … I-O!

If you know me, it’s no secret that I am a huge buckeye fan. But, when you go to Ohio State for undergrad, buckeye fever is in your blood! However, it’s more than just a game on a field, it’s an experience. From tailgating with Fisher friends beforehand to going to the game and cheering on a win, it’s a great break from classes, homework, school, internship/job searching and the 10,000 other things on a business student’s to-do list.

Ohio State is full of rich traditions, but I think the football atmosphere takes win. When you are on campus during game day,everywhere you look it is a sea of scarlet and grey. Games are usually Saturday afternoons, but the night games against big components are even more fun. True, during late October and early November, the layers start to appear. We just played Penn State – and everyone was putting on scarves and hats!

OSU v. Penn State – cold, but so much fun

The Shoe!

Fisher Ladies!

Ohio State football is full of traditions, from Brutus Buckeye, to the Mirror Lake Jump, to the leaves on the players’ helmets. The games are a great way to bond with fellow students and make incredible memories. My MBA program is only two years, and they are FLYING right by me.

The game, and the celebrations before and after, are memories that I will never forget!

Go bucks :)


The Job Offer

This is it.. After 19 (NINETEEN!) years of school, countless late nights spent making flash cards and studying, student organization meetings, volunteering, internships, meet and greets, pre-nights,  first and second round interviews, all while trying to balance some kind of college social life, the moment you (and of course your parents!) have been waiting for.. The Big Job offer!

I recently completed my career search by signing an offer with JPMorgan Chase as an Audit Analyst. While the interviewing process can be stressful at times, in the end, when you finally receive offers and can weigh different options, it is all worth it. It is such a great feeling of accomplishment when you know that all the hard work you put in during your academic career finally pays off!

For more information on how the Fisher Career Services office can help you in your job search click here


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