The Colloquium Series invites scholars to present their research and spend a day on campus meeting with Marketing and Logistics faculty, doctoral students, and academics from other departments.

Exposure to a variety of research helps doctoral students to expand their research knowledge and establish contacts for future job searches. The faculty also benefit from this type of regular contact with leading scholars in the field, and the visits sometimes result in joint-publishing opportunities.

All presentations are held in 500 Fisher Hall unless otherwise noted. If you are interested in participating in or attending the Fisher Marketing & Logistics Colloquium series call 614-292-8808.

Spring Semester 2018 Marketing Research Camp

January 19th (265 Gerlach Hall)

8:35 AM - Ryan Hamilton, Emory University, How Retailer Pricing Strategy Affects Price Image Formation

10:35 AM - Wesley Hartmann, Stanford University, Using Field Data to Identify the Importance of Advertising

1:35 PM - Chris Janiszewski, University of Florida, Nonconscious Nudges: Encouraging the Sustained Pursuit of Nonconscious Goals

3:35 PM - Juanjuan Zhang, MIT, Prelaunch Demand Estimation