Director, Institute for Managing Services
Current Research Projects
Participate in the Free-to-fee study:
Many companies today are grappling with how to start charging for services that they used to give away for free to close sales in the past. We dub this transition Free-to-fee. Participating in this confidential survey will entitle you to a copy of the results of this study of best practices in managing this transition.
If you are a Business-to-business vendor interested in customer perceptions, click here to fill this survey.
If you are a Business-to-business customer interested in vendor perceptions, click here to fill this survey.
