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Faculty Experts Guide

D. Terry Paul

Senior Lecturer in Marketing

Areas of expertise

Marketing of health care services
Qualitative Marketing Research


DA, The Ohio State University
MA, The Ohio State University
MBA, University of Cincinnati
BA, University of Cincinnati


Terry Paul won the Marketing Professor of the Year award in 2001, 2005, and 2009, based on voting by undergraduate students in the Fisher College of Business.

He received an Undergraduate Program Teaching Award from Fisher College of Business in 2010.

Professor Paul has published articles in the Journal of Health Care Marketing, the Journal of Hospital Marketing and the Journal of Marketing Education. He has presented papers and chaired sessions at several professional meetings and has co-authored A Primer in Economics with Belton Fleisher and Kenneth Kopecky. In addition to reviewing manuscripts for publishing houses such as Prentice-Hall and McGraw-Hill, He has served as book review editor and marketing abstracts editor for the Journal of Health Care Marketing.

Contact Information

245 Fisher Hall
Fisher College of Business
2100 Neil Avenue
Columbus, OH 43210-1144
(614) 292-9549