Frito Lay

Ashley Holland

Briefly describe your major project(s) over the summer.

I was responsible for increasing sales and market share in 105 accounts in small format stores throughout the urban market of Columbus. I also had to coordinate and recruit participants for 4 community events with the Lay's brand, while tying in incremental space in local grocery stores to promote the events. 

What is the most important thing you learned from your internship?

The most important thing I learned this summer is how to successfully manage and contribute to a team, and how to analyze sales mix and business reviews to increase account growth.

What do you think was the most critical factor(s) in preparing you to succeed at your internship?

The most critical factor in helping me succeed at my internship was always planning ahead and managing my time as efficiently as possible.