FISHER NEWS

For Students, Faculty, and Staff

Fisher College of 
Business
 

prof. deng with Nikes
Xiaoyan Deng, an assistant professor of marketing, receives 17 pairs of sneakers designed by her students. Nike partnered with Deng and her students for a study on consumer's color preferences. The sneakers were given to students who designed the shoes for their participation in the study.

Feb. 28, 2011

In This Issue

Faculty, staff honored for service and teaching to undergraduates

Allenby scores a triple-play in tier-one marketing journal

MBA candidate wins 2011 Chili Cook-off for Operation Feed

Fisher News Video: TEC Academy students discuss entrepreneurship with policymakers

Fisher People: Marquitta Minniefield

News Briefs

Fisher community members recognized by honor societies

 


Fisher In The News

Michael Bills--Bucyrus Telegraph Forum

 


Upcoming Events


March 1, 2011
Victor Thorne, managing director of Ohio Tech Angels Fund

March 2, 2011
Black MBA Student Association Speaker Series: David R. Jones, co-founder, president and CEO of Castle Oak Securities

March 3, 2011
Career Conversations for Graduate Students

March 4, 2011
Fisher AMP Marketing Summit

 


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Faculty, staff honored for service and teaching to undergraduate students

Seven Fisher faculty and staff members received awards for excellence in teaching and service. The awards ceremony and undergraduate student mixer were held Monday, Feb. 21. Dean Chris Poon presented the awards to the recipients.

Receiving awards were: Andrea Prud'homme, assistant professor of Management Sciences, Outstanding Service Award; David Harrison, executive director of Minority Student Services, Outstanding Staff Member Award; Jackie Elcik, executive director of the Undergraduate Programs and Advising Office, also received the Outstanding Staff Member Award. Outstanding Teacher awards were given to Tzachi Zach, Accounting & MIS; Rebecca Naylor, Marketing & Logistics, Dan Oglevee, Finance; and Terry Klinker, Management Sciences.

To learn what students had to say about the honorees,
 Read More >>

Allenby scores a triple-play in tier-one marketing journal

greg allenbyGreg Allenby (pictured right), the Helen C. Kurtz Chair in Marketing, had three research articles published in the January-February 2011 issue of Marketing Science, a top-tier journal for scholars in the field of marketing.

"This academic 'hat-trick' is a very rare occurrence in a top journal," said Walter Zinn, chair of the Department of Marketing and Logistics. "This type of achievement contributes to the overall reputation of Fisher."

Allenby's research focuses on the development and application of Bayesian statistical methods in marketing. All three articles use Bayesian modeling to examine various consumer preferences.

"My research deals with quantifying aspects of consumer behavior using data routinely collected by most organizations, and, more recently, its relationship to behavior prior to the purchase, outside the marketplace," Allenby said.  Read More >>

MBA candidate wins 2011 Chili Cook-off

chili-cook off winner

Second-year MBA student Michael Pierce (right) receives the thumbs-up from a graduate student for his award winning chili recipe.

Michael Pierce's Chili Madness captured the "Golden Spoon," in the Staff Advisory Council's sixth annual Chili Cook-Off. The event raised $274 for the Mid-Ohio Food Bank's Operation Feed. Pierce received a $25 Target gift certificate for winning the most votes in the competition.

Other contestants were Alisa McMahon, Jarvi Wen, Alison Merzel, Fred Macaraeg, Cecilia Shiroma, Jen Mercer, Ben Moore, Megan Dutton and Kevin Crowley. Jarvi Wen also provided homemade crème soda for the event.

Fisher News Video: TEC Academy students discuss entrepreneurship with policymakers

dante guerra

Michael Camp and his TEC Academy students Dante Guerra (pictured above) and Brent Soller discuss their meeting with Gov. John Kasich and Mark Kvamme, director of JobsOhio. Click on the arrow above to view the video.

Fisher People: Marquitta Minniefield

Title: Academic Counselor, Undergraduate Program and Advising Office and Undergraduate Student Organization Coordinator

Hobbies: "I love to travel and try new adventures. I travel singing around Ohio just about every weekend. I also write, produce and direct Christian plays. I love being around family and enjoying life. "

Fisher Lure: "I enjoy Fisher because being able to help students brings a sense of fulfillment and it is what brought me back to higher education. The faculty and staff are always friendly and helpful. Fisher is a good place to be! "

marquitta minniefield
 

Fisher News is published bi-weekly throughout the academic year. To submit story ideas, use the online news submission form. The deadline for story submissions is 5 p.m. the Monday before the upcoming issue.

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