Marketing Professor Roger Blackwell will be speaking to faculty, staff and graduate students as part of the “Fisher Thought Leaders” speaker series on Friday, February 4 in 305 Gerlach Hall. After an 8 a.m. continental breakfast, Blackwell will present research on “Consumer Driven Health Care (CDHC): The New Weapon in America’s War on Health Care Costs,” based on a book he co-authored with Tom Williams, clinical associate professor of surgery at Ohio State.

The presentation focuses on why the U.S. is at a serious disadvantage to other nations because of health care costs, why jobs are threatened, why the problem developed and how consumers are forcing employers to face a new health care paradigm in which consumers drive health care instead of third-party payers.

Memories are stored and remembered easily in story form, according to a new study published in the Dec. 2004 issue of the Journal of Consumer Research.

The study was conducted by Patricia West, associate professor of marketing at Ohio State's Fisher College of Business, along with Joel Huber, professor of marketing at Duke University’s Fuqua School of Business and Kyeong Sam Min, assistant professor of marketing at the University of South Dakota. In the study, the researchers asked subjects to view German Expressionist paintings and write stories about the paintings. The result was that writing a story increases the writer's preference for a given painting. More »

Undergraduate Students
February 7, 2005
An information session for studying abroad in France will take place in 310 Schoenbaum Hall at 5:30 p.m.

February 9, 2005
The American Business Women's Association will meet in 285 Gerlach Hall at 6 p.m. Ohio State President Karen Holbrook will speak.

Graduate Students
February 3, 2005
Dinner with Omarosa Manigault Stallworth

February 5, 2005
BMBAA general meeting

February 9, 2005
Executive lunch with Farrah Gray

February 10, 2005
Executive lunch with John Begley

All Students
February 3, 2005
The Fisher Internship Invitational will be held from 11 a.m. - 4 p.m. in the Blackwell Ballrooms.

Faculty, Staff and PhD
February 4, 2005
“Fisher Thought Leaders” - Roger Blackwell, 8:30 a.m. in 305 Gerlach Hall.

February 4, 2005
Richard Frankel, professor at Massachusetts Institute of Technology, will speak on “Managing Reported Operating Cash Flow: An Empirical Investigation of Fourth Quarter Working Capital Decreases and Benchmark Beating” at the Thomas J. Burns Research Colloquium at 8:45 a.m. in 275 Gerlach Hall.

February 4, 2005
Sha Yang, professor at New York University, will speak on “Estimating Disaggregate Models Using Aggregate Data via Augmentation of Individual Consumer Choices” at the Marketing and Logistics Research Colloquium at 10:30 a.m. in 500 Fisher Hall.

February 4, 2005
CEMM Professional Development Seminar at 1 p.m. in 140 Pfahl Hall.





Career Services Hosts Internship Invitational
Fisher College's Office of Career Services will host the Fisher Internship Invitational from 11 a.m. - 4 p.m. on Feb. 3 at Blackwell Ballrooms. Numerous employers will be on hand to recruit undergraduate and graduate students for internship positions. Information about the participating companies can be picked up at the Office of Career Services in 150 Gerlach Hall.

Summer Study Abroad in France
An information session for undergraduate students will take place in 310 Schoenbaum Hall on Monday, February 7 at 5:30 p.m. Students can study international business in France over the summer, earning graded Ohio State credit that counts toward their major. They will learn about the enviroment of business in Europe and the dramatic changes faced by the European Union. Classes are taught in English with an optional French language course. Students will live with a French family. For more information, email Charlotte Nourrigat at nourrigat.1@osu.edu or Laurie Lengen at lengen.5@osu.edu.

Nationwide Exec to Speak at Development Series
Donna James, president of Nationwide Strategic Investments, part of Nationwide Mutual Insurance Company, will speak at the Sander Flaum Leadership and Professional Development Series at 8:30 a.m. on Friday, Feb. 11 in Gerlach 265.


TLA Banquet
The Transportation and Logistics Association is holding a banquet on February 22, at 6:30 p.m. at The Blackwell. John Bowman, general manager of supply chain for GE Transportation, Aircraft Engines, will address the latest supply chain trends. To view a list of attending companies, click here. The banquet is free to all TLA members and is $10 for non-members. Contact Marty Menninger by February 16 at menninger.5@osu.edu to register.