Greg Allenby has been selected as a co-editor of the journal Quantitative Marketing and Economics.
Department of Marketing and
Logistics
Highlights
Greg Allenby has been selected as a co-editor of the
journal Quantitative Marketing and Economics
.
Beginning in January 2010 the journal will be edited by Greg, Sridhar Moorthy of the University of Toronto and Peter
Reiss of Stanford University. Greg Allenby, Sridhar Moorthy and Peter Reiss are experts in different areas of
quantitative marketing. The journal has employed a co-editor structure since its founding to help ensure that each
submitted manuscript is handled by an editor that is an expert in the area of the submitted manuscript.
Recipients of Columbus Chapter of the American Marketing Association's awards
Professor H. Lee Mathews received the Marketing Educator of the Year Award.
Dan Wenzel, an undergraduate Marketing Major and former president of the Student Chapter of the American Marketing Association received the Outstanding Student Contributor Award.
The Undergraduate Student Chapter of the American Marketing Association (Professor Patricia M. West, Advisor) received the Outstanding Student Project Award for their “Pancakes for Parkinson’s” event.
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