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Value-Based Pricing

The purpose of this session is to learn the principles of Value-Based Pricing and to learn a process for applying the principles.  Program participants will learn the most common approaches to setting and changing prices, how to develop a pricing strategy, and how to do a Pricing Audit.

Program Information

Who Should Attend:

Anyone involved or interested in the pricing of products or services.

Download Program Outline

Date:

TBA

Location:

Fisher College of Business, Pfahl Hall

Cost:

$695
Discounts available for Fisher Business Education Series (FBES) Partners

Faculty:

Larry Robinson

Continuing Education Credits:

0.8 CEU (Continuing Education Unit)
8 CPE (Ohio CPA)

Register:

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Program Participants Will Learn

  • Understand the most common approaches to setting and changing prices
  • Find opportunities to improve pricing (net realized pocket price)
  • Develop a pricing strategy
  • Perform a pricing audit

Contact

Stefanie Freeman
Program Manager
Phone: 614.247.8088
Fax: 614.292.6644
freeman_442@fisher.osu.edu
Fisher College of Business
Executive Education
110 Pfahl Hall
280 W. Woodruff Ave.
Columbus, OH 43210-1144
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