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Personal Brand: How the principles of branding apply to “you” as a brand.

Brands are not just for products anymore … they are for people too! Your personal brand reveals not only what you have to offer, but, who you are as an employee, a team member, a partner, an individual. Managing your personal brand is essential for relationship building and career growth.  This program is a part of Executive Education's Accelerated Certificates in Executive Specializations (ACES).

Program Information

Who Should Attend:

Those interested in learning more about how to use personal branding techniques in a business context should attend.

Download Program Outline

Date:

TBA
8:00 AM - 12:00 PM

Location:

Fisher College of Business, Pfahl Hall

Cost:

$425

Discounts available for Candidates of Executive Education's Accelerated Certificates in Executive Specializations (ACES)

Faculty:

Marty Schwalbe

Continuing Education Credits:

0.4 CEU (Continuing Education Unit)
4 CPE (Ohio CPA)

Register:

Register

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Program Participants Will Learn

  • Defining a Brand Promise and Perceived Value
  • Creating the Externally Facing Identity for Your Personal Brand
  • 8 Laws of Personal Branding

Contact

Stefanie Freeman
Program Manager

Phone: 614.247.8088
Fax: 614.292.6644
freeman_442@fisher.osu.edu
Fisher College of Business
Executive Education
110 Pfahl Hall
280 W. Woodruff Ave.
Columbus, OH 43210-1144
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