Personal Brand: How the principles of branding apply to “you” as a brand.
Brands are not just for products anymore … they are for people too! Your personal brand reveals not only what you have to offer, but, who you are as an employee, a team member, a partner, an individual. Managing your personal brand is essential for relationship building and career growth. This program is a part of Executive Education's Accelerated Certificates in Executive Specializations (ACES).
Program Information
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Who Should Attend:
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Those interested in learning more about how to use personal branding techniques in a business context should attend.
Download Program Outline
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Date:
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TBA 8:00 AM - 12:00 PM
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Location:
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Fisher College of Business, Pfahl Hall
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Cost:
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$425
Discounts available for Candidates of Executive Education's Accelerated Certificates in Executive Specializations (ACES)
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Faculty:
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Marty Schwalbe
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Continuing Education Credits:
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0.4 CEU (Continuing Education Unit) 4 CPE (Ohio CPA)
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Register:
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View Cancellation, Transfer & Substitution Policy
Cancellations
- More than two weeks before course start date: No Charge
- Two weeks or less before course start date: 100 percent of course fee
Transfers
Participants may transfer their fees to another course one time per registration. No transfers are permitted less than three business days prior to course start date.
- More than two weeks before course start date: No Charge
- Two weeks to three days before course start date: $100
Substitutions
Substitutions can be made at any time for no charge
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Program Participants Will Learn
- Defining a Brand Promise and Perceived Value
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- Creating the Externally Facing Identity for Your Personal Brand
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- 8 Laws of Personal Branding
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Contact
Stefanie Freeman Program Manager Phone: 614.247.8088 Fax: 614.292.6644 freeman_442@fisher.osu.edu |
Fisher College of Business Executive Education 110 Pfahl Hall 280 W. Woodruff Ave. Columbus, OH 43210-1144 |