Davidson has 30 years business-to-business sales management and sales experience and recently retired from Custom Brands Group, a division of Hunter Douglas Window Fashions.
During her tenure at Custom Brands Group she was first Midwest Regional Sales Manager and then promoted to National Training and Education Manager.
As Midwest Regional Sales Manager, Davidson managed a 14 state region and 15 District Sales Managers. She was responsible for sales revenue and servicing national retail accounts including Home Depot, Lowe’s, JC Penney’s, The Great Indoors, and Expo. Davidson developed and implemented communication to accounts to support strategic plans and product programs; and developed region promotions and training programs for retail store associates. Davidson was also responsible for establishing regional sales goals, implementing and managing human resources for the sales staff, sales staff training and development, region strategic planning and execution, and territory planning and development.
As National Training and Education Manager, Davidson directed the development of retail associate product and sales training for Home Depot, JC Penney Retail Division, JC Penney Custom Decorators division, Budget Blinds, Kathy Ireland core dealers, Custom Brands Group Area Sales Managers and Customer Service. Davidson also developed marketing and training materials to support new products and programs, developed and wrote quarterly newsletters for JC Penney Retail, JC Penney Custom, Budget Blinds, and Kathy Ireland core dealers. Davidson was also a member of key management responsible for division strategic plans and execution and eLearning development.
Prior experience includes several years at Rain Bird Corporation, Golf Irrigation Division, first as Midwest Regional Sales manager managing a 15-state region and 10 distributors and promoted to International Golf Sales Manager, managing golf irrigation distributors throughout the world. Davidson also held positions in the health industry at HealthSouth Sports Medicine and Rehabilitation, Marketing Director; Doctors Hospital, Sales Manager, work-related health program; UNISYS, Senior Financial Sales Representative, and Wang Laboratories, Senior Sales Representative.