The Ohio State University

Fisher College of Business logo

Boston, Massachusets - September 11, 2007

Program Overview

The Executive Briefing is a senior management overview of the eight essential business processes that comprise the GSCF Supply Chain Management framework. These processes must be implemented cross-functionally and with key customers and suppliers in order to create the maximum value for customers, shareholders and other stakeholders. It also includes a session on the GSCF partnership model that is being used by major corporations to structure relationships with key customers and suppliers.
Executives from leading-edge companies and researchers from the Fisher College of Business at the Ohio State University worked for fifteen years to develop the supply chain management framework and the processes presented in this Program. We view supply chain management in the context of total business rather than within a single function such as logistics or manufacturing.
Seating is limited to 25 executives per course. Don’t get left out, register today.

Agenda

7:30 – 8:00

Registration and Continental Breakfast

8:00 – 8:45

Introductions

8:45 – 10:15

The Supply Chain Management Framework
• Importance of a Supply Chain Vision
• Key Processes for Achieving Cross-functional Integration
• Supply Chain Network Structure
• Organizing to Implement Supply Chain Management

10:15 – 10:30

Break

10:30– 12:00

The Customer Relationship Management and the Supplier Relationship Management Processes
• How Customer Relationship Management and Supplier Management Form the Critical Links in the Supply Chain
• Segmenting Customers and Suppliers
• Developing Product and Service Agreements with Key Customers and Suppliers
• Measuring the Value of Relationships with Customers and Suppliers
• Sharing Risk and Rewards

12:00 – 1:00

Lunch

1:00 – 2:30

The Customer Service Management Process
• Implementing Product and Service Agreements
• The Changing Role of Customer Service
The Order Fulfillment Process
• Modeling the Order Fulfillment Process
• Evaluating the Logistics Network
The Manufacturing Flow Management Process
• Pulling Products Through the Supply Chain
• Customer-oriented Manufacturing
The Demand Management Process
• Demand Management Vision
• Sales and Operations Planning
• Reducing Demand Variability
The Product Development and Commercialization Process
• Idea Generation and Screening Processes
• Product Rollout
The Returns Management Process
• Returns and Reverse Logistics
• Avoidance, Gatekeeping, and Reducing Disposition Cycle time

2:30 – 2:45

Break

2:45– 3:45

Developing Supply Chain Metrics
• Problems With Current Metrics
• Developing Process Metrics
• Linking to Shareholder Value and Strategic Plan

3:45 – 4:00

Break

4:00– 5:00

Building High-Performance Relationships in the Supply Chain
• The Importance of Partnerships for Successful Supply Chain Management
• The Partnership Model
• Using the Model to Tailor Business Relationships
• Lessons Learned

Registration

Register now on-line!

Contact Information
Program Director
Program Information

Douglas M. Lambert, PhD
The Raymond E. Mason Chair
in Transportation and Logistics
Fisher College of Business
The Ohio State University
2100 Neil Ave., Rm 506
Columbus, OH 43210
614-292-0331
614-292-0440 Fax

Shirley Gaddis
Assistant Director
The Global Supply Chain Forum
The Ohio State University
2100 Neil Ave., Rm 506
Columbus, OH 43210
614-292-0331
614-292-0440 Fax

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